A short YouTube clip offering tactical advice for freelancers on how to establish higher status and authority during client calls. The speaker recommends using conversational 'frame' techniques—asking why the client reached out and what they hoped to accomplish—to position yourself as an authority rather than someone subordinate, thereby increasing influence on the call.
And so what a lot of people are doing is they're just. They're missing this entire thing. But you have frame in here because they actually came to you, right? They clicked on an ad, they reached out to you. And then I can then say, hey, what had you reach out to me? What had you booked a call with me? What had you interested in possibly getting some help with xyz? And when I can do that, I'm able to put myself in a higher status frame than them. And that's the biggest thing, is putting yourself in a higher status frame to where they look up to you, and they don't look down to you as a freelancer, as somebody who is beneath them, who is somebody who doesn't know as much as them. And that's when you can actually have more frame and more authority on the actual call.
