Eric Deeran explains why you should work only with clients you actually like. He stresses consistent programs, real measurable results, and avoiding people who drain you. Building relationships that matter beats chasing every gig.
Unfortunately, that's just the best term to say that, hey, you know, we're not just a production company that just puts together videos, but, you know, or marketing content, which we love. And, you know, we do plenty of. But, you know, having. Having a sense of having a program that's consistent for us but that allows us to be invested in other companies is really helpful because, you know, we're in this business to manage, maintain, and have great relationships. Like, you know, one of those things I remember talking with you back in the day, you know, it's like we don't want to work with someone that we don't want to work with. You know, we want and feel the same way. Like, it's a relationship, it's. It's an engagement. And, you know, we want to see our clients thrive. And. Yeah, because we know if they will, they're going to come back and we're going to continue business together, and everyone's right happy, you know, and we're actually doing something. We're not just. It's not snake oil, you know, like, we're actually doing something to improve. Yeah, that.
