Eric Deeran argues creators should stop selling generic services and instead name a specific method tied to business results. He uses "docu style" videos as an example: instead of offering video editing, you're offering a way to "skyrocket growth and make more money."
But, like, let's say you're like Reid, and maybe you have, like, a specific documentary, you know, style or, or method. You call it, like, docu style videos that helps any business skyrocket their growth and make more money. You see how, like, when you're a business, you're providing an outcome. When you're a freelancer, you are providing just simply a commoditized service. And it takes you from commodity to, to. It takes you from commodity to more of.
