Advice on how to upsell clients immediately after recording a positive case-study/testimonial: pause the recording, thank the client, pivot to asking which package they want next, let the client guide the conversation, present packages, handle objections, and either set a follow-up or close on the spot.
And I love to upsell after I get the case study, because they're, like, on top of the world, and they're just, like, talking all this good stuff about you. And then you, like, pause the recording on zoom and you're like, cool. Thank you so much for that, Caleb. Like, really appreciate it. I guess, like, what you were really test driving was this package. I guess, where do you kind of want to go from here? And then you just let them guide the conversation. You pull up the packages, you talk through it, you alleviate any objections, and then you either set a follow up or you close on that meeting.
