Eric DeeranOne mission — help agency owners build businesses they actually love running.

Here's how to drive your video prospects to make a decision...

15 Sept 2023 · 0 min

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A short excerpt from a YouTube video by Eric Deeran (Master Filmmaker) about driving video prospects to make decisions by using emotional triggers in client interactions. The speakers discuss how even large B2B clients can be moved by emotions (fear of loss, FOMO, fear of leaving money on the table), and demonstrate brief dialogue showing how to surface a client’s frustration and probe for specifics.

And, like, I don't care what anyone says.
Every single.
Client, even huge B2B clients, you can get them into an emotional state. Fear of loss, fear of missing out, fear of leaving money on the table. All of those things are emotions.
Fear, frustration.
And then if they, if they tell you a. If they tell you a word, like, they're like, hey, you know, Steven, I'm really.
I've just been really frustrated. Frustrated in what way, though? Well, you know, it's just been really tough because.
Of this, this and this, and, like.