Eric DeeranOne mission — help agency owners build businesses they actually love running.

How can you get clients results faster?

14 Sept 2024 · 1 min

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Speaker (Eric Deeran) argues for simplifying client workflows to reduce client time, effort, and sacrifice: offer a one-day-per-month content creation service that you execute end-to-end so content posts on clients' social media and generates organic leads. The speaker contrasts this recurring, results-focused model with the older transactional videographer/DP approach of shooting and delivering a single finished piece and then being done, noting that the older model persists only for those who want to remain strictly as DPs/editors within agencies.

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Well, it comes down to like, how can I reduce the time, effort and sacrifice for the client and make it as simple. So then they pay me, I show up for one day a month, I create all their content and then it ends up on their social media and it's generating the more organic leads. Right. And so it's like how, how can we make that as simple as possible for the client instead of making them do a lot of the work themselves? And I think the days of like, because I used to do this too, it's like you go out, you shoot the piece, you deliver to the client and then you're just like, I'm done. You know, that's it, I'm done. Right. Like the days of that are kind of coming to an end in my opinion. Unless you just want to be a DP or a videographer slash editor for an agency that does handle all of that. Yeah.