How This Video Business Owner Added $50K To His Video Business - Master Filmmaker Review

What's going on, guys? I'm here with one of our clients, Kyle, who added 50k to his video business. What's going on, Kyle? How are you?

Not too bad, how are you?

I'm doing well, man. I guess for anybody who maybe doesn't know you, do you mind just giving us a little bit of background on yourself and kind of how you got started, how you got into this?

Yeah, so I've been a filmmaker for probably 10 years and mostly been a contracting cinematographer working on movies, did occasional commercial stuff here and there, but I found myself doing a lot more commercial work and I just saw that I wasn't really qualified really to be in the commercial world, so to speak. And I had a lot of different business opportunities. So I felt like there was sort of an untapped potential in my income there. So yeah, it was, there was just a little bit of a threshold there where I felt like I needed to learn a little bit more and I could increase my income potential. So that's when I started looking into your guys service and it came kind of at the perfect time because it really helped me gain the skills and the knowledge that I needed to just increase the leverage of the skill set that I was already making money with. But, and I mean really, like I didn't, I didn't really change much, you know what I mean? Like in terms of what I'm doing, it was just more about how I was presenting myself and how I was, you know, proposing and it just allowed me to leverage the skill set that I have a lot more. So that's kind of my background and how I got involved with you for sure.

Was there any like particular problem you were having within the business when you were coming in like that you were looking to get solved?

Yeah, I would say it's more like, you know, client relations also just like being able to translate somebody's goals into, you know, how our skill set can help with that was kind of the bigger thing that I was struggling with because, you know, many times we get a little focused on the tech technical side of what we do. And really when it comes to, you know, value propositions and working with companies and different clients, like it's more about learning how you can provide value rather than just saying, hey, I am a good cinematographer and I can light things.

Well, I have a skill set. And yeah, it's like, yeah, exactly, because.

I mean, that's like a commoditized service in a way, whereas we're providing more value to the business and, and that's really where like I see a lot of help with this is being able to really provide value rather than just being a filmmaker.

Yeah, yeah, I think, well, cause if you want to be a filmmaker, it's more so like you're working on set under other production companies or you're a cinematographer, you're doing that. Whereas with this we're more. So how can we build a business that we love? Helping clients achieve some sort of outcome with the content we're creating, you know, and I guess like, was there anything. Obviously we're still going through the program, still working with you, but has there been anything that's been like particularly helpful for you throughout this entire journey?

Yeah, I would say that the most helpful thing is just having somebody to bounce ideas off of and having that feedback immediately is something that helps a lot. And that's something that you know in a lot of self help and just self development and building business, you hear like you can spend a lot of time learning something or you can just pay to learn it from a teacher. And really it's like about figuring out where to put that money because there's a lot of people out there that claim a lot of things. And so it's about being smart on finding who's going to help coach you up. And that's really where I found a lot of help with you guys is just immediate feedback, you know, if I have an issue. Because I mean business is just a constant stream of problem solving. Yes. Another person to just bounce ideas off of. And yeah, everybody's situation is unique, you know, so it's not, it's really not a one size fits all and it takes a lot of iteration and just to have somebody in your corner to do that with you helps so much for sure.

I love that dude. Yeah. I mean I've invested in a ton of mentors myself too. It's like it is super helpful to just have somebody who knows the path ahead of you as opposed to like having to guess, do I go left, do I go right? Like which way do I go? Because like you could go left and waste five years going left and it's not the right way to go. Right. And that's the scariest thing for me is like I don't want to, I don't want to invest all this time, energy and resources into a path that in the end is not going to work. When I could have just paid someone a fraction of what I lost going that path. To just know which way to go, you know, that makes sense totally. And I guess, like if. I guess, like if anybody is maybe watching this, like, where do you think you might have been if you hadn't maybe made the leap and taken action and jumped in? Right. Because obviously it's a scary step. It's scary to invest in yourself, but I guess, like, where do you feel you might have been if you hadn't done that?

Yeah, honestly, it kind of is a little bit more outside of business, but just in general, I think I probably wouldn't. I'd probably have less overall confidence and just drive. I feel like, as weird as it sounds, really, just because, you know, you spend all this time being a filmmaker or a shooter and you see it all everywhere. Like, people are like, how, how can I make more money? I'm not making enough money here. I feel like I'm not being valued at what I'm worth. And that, that just, that does a lot to somebody, you know, mentally, or you feel like you're kind of going on an uphill slope. And you know, joining this program for me has really helped increase. Just upgrade my mindset in general about what is possible. And it's really opened up a different world of self development for me because I feel like I'm a completely different person now since joining the program. Yeah, just. Just in general, like, business wise. Yes, absolutely. But just as a person, I've found more confidence in myself, you know, hey, I can close a 25k package, you know, like, that's totally possible. Whereas before, when I started, was really nervous about it and wasn't really sure of myself. Whereas now, you know, I'm having conversations with business owners and I feel like more of an equal. It's not like, yeah, that's huge.

That was huge for me when I first started too. It was like, you start as like a freelancer and they kind of talk down to you, whereas when you come as a business owner, you come at the same level. And I think you're right too. Like when I, I mean, I used to serve at a country club, like being a server. So like, I totally empathize with the, the like becoming a different person. Because you have to become a different person to get what you want right. Because the person in the way people make decisions right now leads to the actions and the outcomes that they get. Right? And you have to become someone different to do something different. So that totally makes sense. I think it is. It's a huge mindset thing, you know.

Totally. Yeah. And I mean, because that's really where it comes down, like where the actual Change is going to come is not like having somebody else help you. It's really about figuring out what's going to work for you. Yep. Being able to distill what your mindset is into actions that are actually going to provide legit result, you know? Yep.

Because I mean, I could give you all the tactics in the world, but if you're not in a place to execute on those, it's not going to mean anything. Right. And that mindset just like getting around it sounds so cliche, but it's like get in the right rooms. Right. It's like get around people who are closing hundred thousand dollar deals because then you're going to feel like you're not charging enough and it's just going to give you social proof that it is possible.

Yeah.

And that's the funniest thing about it too. It's like, I don't know if I should charge this. It's like, dude, it's a mindset thing. Like you need to value you at that much so that you can ask other people for that amount of money.

Yeah. And that's something that's a little bit more intangible, I think. But it's just, just as important, if not more important because ultimately you are the business if you're doing this kind of work and you know, if you're not confident in what you're doing, like, are you going to expect somebody to pay $100,000 for your service? Probably. I mean, you know, you go in with that conviction and you just, you have that mindset and you know that's gonna change where, what kind of conversations you have and where you're gonna go in life. And I've seen that personally.

Yeah, I love it, dude. I love it. Last question. I guess if anybody is maybe on the fence about just booking a call and speaking with us to see if it might be the right fit, I guess, like, what advice would you give them knowing what you know now?

Yeah. The advice I'd give somebody who's kind of on the fence is really just, you know, try booking a call and just, just take it at face value, you know, like, don't, don't go into it with a nervous mindset where it's like, oh no, I'm gonna, I'm gonna get pigeonholed into making or spending a lot of money or anything like that. It's not like that. I mean, in all my experience with you guys personally, I've. It's been very low pressure from the very beginning and I don't I think if this is something where you're really kind of battling internally on if you should do it, just, just book a call and see. Because if it's not a fit for you, like not everybody's gonna be perfect for this. Yeah, Transparently. But if it is right for you, it'll, it'll, it'll be really good for you. And so I would say just, you know, just, just take the call. Like take the leap. And it's really not going to be a commitment to just get. Hop on a phone call with you guys. I mean, it's. You never know what could come of it, right? Yep.

100%, dude. Well, I love it. Can't wait to help you close more deals. And we'll do another one of these in a little bit once you're doing crazy numbers. I love it.

Absolutely. Yeah, I'll talk to you in a bit. Cool.