Short transcript excerpt from a YouTube video advising on how to get referrals through trusted introductions. Speaker recommends having a mutual contact introduce you (so the referrer is in the middle) and using group chats as a low-friction way to connect before moving to a direct call.
And then what they do is they just make an intro. So then there's a trusted person in the middle. So there's them. They say, hey, John, you should know, Josh, who helps XYZ Financial Advisors do ABC with content. And then that's your in, instead of you trying to outreach. And then they can ghost you immediately, where it's harder for them to ghost you if you're. If their friend or their, you know, person referring them is in the group chat. Right. And then you can take it out of the group chat and then go on a call.
