After how long does the speaker recommend using the deposit close if objections keep looping?

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How to Handle Objections and Close Sales Successfully

18 May 2024 · 1 min

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YouTube video (Eric Deeran) advising salespeople how to handle customer objections and when to use a deposit close as a fail-safe. Emphasizes addressing money objections directly, attempting to resolve objections but if the conversation loops without progress for roughly 15–20 minutes, use a deposit close to secure commitment rather than losing the prospect.

Questions this video answers

After about 15–20 minutes of going in circles on objections.

Chapters

And if they're like, oh, you know, it's just a lot of money, address the money concern, try to address all the objections. And then if you're just going in circles for, like, 15, 20 minutes, and you can't get them to commit on moving forward, at that point, I would pull out the deposit close as a fail safe, because, like, what's the alternative? They hop on the, hop off the call, and then we have nothing on them. Right. That's not the ideal situation. Whereas, like, if you're going, you're looping, you're looping, you're looping, which means, like, you're trying to handle them and their objections over and over and over again, but you're not getting anywhere. Think of the deposit as kind of like your fail safe, your second parachute, almost.