Eric DeeranOne mission — help agency owners build businesses they actually love running.

If you take away anything from my sales tips, it's LISTEN to your prospects and ACTUALLY care...

15 Aug 2023 · 1 min

Watch on YouTube

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A short YouTube monologue by Eric Deeran (Master Filmmaker) advising salespeople to genuinely listen to prospects and care about their needs. The speaker uses a personal anecdote—trying to pick up a wedding suit and being given the wrong shoe size because the sales associate wasn’t listening—to illustrate how poor listening frustrates prospects and leads to bad recommendations. The piece emphasizes prescribing accurate solutions based on what the customer actually says.

Chapters

Right. It's like, why would I pay you anything? It's like, I was going to pick up at my wedding next month. I was going to pick up my suit today, and I went in there, and when I had first went in there, I went in and the sales associate was talking to me, and I just felt like he wasn't listening to anything I was saying. I was like, I'm looking for this, this, and this. Like, I told him that I was an eleven and a half shoe, and he brought me a ten and a half because he just wasn't listening. So it's like, that's frustrating for a prospect. It's the same thing when you're trying to sell your video services. Like. Like, you need to listen to what they're looking for and then prescribe an accurate solution to that thing.