Two founders explain why their business program's biggest breakthrough was fixing their offer. They moved away from heavy customization and constant price changes, working with Ethan to nail the packaging and pricing. When the offer is right, everything else becomes easier.
I guess, like, was there anything obviously we're so we're literally just starting the program, but like, has there been anything that's been particularly helpful for you up to this point, working with us?
Yeah, so, so the biggest thing that we've changed since we started because like you said, we're sort of in the beginning and the first part really is the offer. And so when we approached the offer, you know, that was, that was the biggest thing that changed from how we were pick pitching our services. And a lot of it was very custom or, you know, again, we had sort of a la carte option and we've changed pricing over and over again in every different way that you can imagine. And so honing in on the offer was, was a very big deal for us. And so we worked with Ethan, who's, who's our, you know, you know, kind of.
