Live Q&A

Live Q&A with Eric Deeran and Ethan offering practical advice for scaling creative/video businesses: hiring and replacing underperforming staff, speeding decision-making and reinvesting profits into ads, testing multiple ad variations, pre‑framing prospects with VSLs to improve sales efficiency, and running a structured onboarding (roadmap) for client retention. The hosts share client wins and concrete operational metrics and timelines to implement immediately.
Questions this video answers
Three to four weeks (they push clients to hit this timeline).
Justin closed $7,500 in two weeks; Max & Engage reported $556k since joining; one client closed ~$72K in a day after waiting on advice.
Target cost-per-lead example: $50; cost-per-click target: $2–$6; CTR target: >1%; stop an ad when it spends 2–3× KPI (i.e., $100–$150) without acceptable results.
About 650–700 clients one-to-one; Ethan has done roughly 700 onboarding calls.
Chapters
You ain't gotta ask me we can hit the road got room in the backseat. Boys from the back street come so far Just singing over rap beats. See you on the way up Only looking down. Remember seeing where we came from. You ain't gotta wait up Never gonna slow back down. There's no stopping now, they can't take us down. There's no reason to fight this feeling. Cause I love this life. It feels all right. And there's no reason to stop believing. Love is light and the future's bright. And there's no reason to fight the feeling, yeah, love this life. Yeah love this life. Ye love this life, yeah, love this life. I won't wait around for the cur. Life is not a race, it's on one big show. I can see it now that the truth is told. Feels like letting go. Love this life, yeah, feels all right. And there's no reason to stop believing. Love is life. The future bright and there's no to fight this yeah love this life. Yeah love this life, yeah love this life, yeah love this life. Love this life. Cuz I love this life. Everything's all right and there's no reason to fight the screaming yeah, love this life. Yeah love this life. Yeah, love this life.
What is going on? Guys, we're back for another live here. What's going on? Ethan, how we doing?
Good, Good.
Let's go. How's the week been for you so far?
It's flying by.
I know, right?
It's gonna be June in two weeks here.
Oh my God, it's wild. Where is 2025 gone? Dude, it's insane. I don't know. Absolutely insane. If you guys are just joining us, we're here for our live Q A. We do these every single week. If you have any questions around scaling your video business, drop that down below. We're live here on Instagram over here, we're live on YouTube, Facebook, LinkedIn, all of the platforms here. So if you have any questions, drop them down below. We're just going to be going over any sort of lessons we've learned from scaling video businesses to 50 to 100, to multiple hundreds of thousands of dollars every single month. So then you guys can take those lessons, implement them into your own video businesses and scale and make more money. So let's get us started. Let's go over a couple of wins here. I'm gonna go over. Let me pull up our slack channel here. One sec. Cool. WINS channel. Justin Cox said he pulled the trigger on two new part time hires, one solely for Video and one to organize past work into a long term series. And they said that, Ethan, you were the big shout out to you for pragmatic advice on how to do that. What did you. What did you tell Justin specifically? What were some of the things that you gave him as far as tips?
I think he had just been, like, given the same person just like too many chances month over month.
So maybe letting go of a bad person and then bringing a better person in.
Yeah. And especially with how easy it is to hire an editor too. Like, there's so many options out there. There's no need, no re. You know, no need to keep hoping for, you know, something to improve.
Yeah, for sure.
So.
So, I mean, if you're given how many chances do you typically recommend people give their people or people on staff or whatever before you kind of say, hey, this is probably not the right person for me. I need to let this person go? Like, what do you typically look for there? I mean, I would.
I mean, I guess it depends on, like the size of the problem, you know, but it was like the same thing over and over again, which I think was the bigger issue was not the, you know, necessarily like the amount of time that it was, but it was like correcting the same thing over.
Yeah. Okay, so then if you're just like saying the same thing over and over again, the person just doesn't seem to be getting it, then, hey, maybe it's time to bring someone new in. Bring some new people in and, and, you know, retire that old person at that point. Sounds like.
And he would still have to step in, like at the end and do some qa, like before it went out to the client too.
Yeah.
I mean, if you're hiring somebody and this is. I think some people will see that and they'll be like, man, I. I should just stop hiring people. Hiring people doesn't work. Right. And maybe they say that to themselves, but I think that's the wrong lesson to learn. A lot of times I think it's, you know, what could I do as a leader to make sure the next time I hire somebody it does work out. Right. I think a lot of times people are like, oh, well, you see, I hired this person. It didn't work out. Never hiring anybody again. Or like, I hired this coach and it didn't work out.
Right.
I'm never hiring a coach again. It's like saying that you went on a date with somebody and you didn't marry them. It's like, it takes people, right. It takes volume, it Takes, you know, people to come, come into your organization and see who's a good fit, who's not. And it doesn't mean you should stop taking chances like that. It just means that you probably need to do a better job of hiring and doing more volume, doing more interviews, and then turning that into somebody who is coming into your team and then training that person.
Right.
That's huge. So big takeaway there for sure. Let me pull this back up here. A couple of other wins that we got going on. Tony said he got someone who clicked his ad on Sunday night. He's been following up with phone calls with them and he ended up booking them in on a game plan call from one of the automated text reminders that we have set up in a CRM. And then he got into the office at 8:30 this morning and somebody clicked their ad, his ad, at 7:30. He called them and then ended up booking them on a strategy session next week straight from ads, which is huge. And I think Justin also. Justin closed 7,500 in just the past two weeks from the sales and testimonial stuff that we talked about, which is huge. A couple of other big wins. I know. Max and Engage. Let me see where they're at right now. I think we're doing a case study with them soon, but they are at, I believe. Let me see if I can find it here. Yeah. 556k since joining with us, and then we're working on getting to that first million dollars with them, which is going to be absolutely huge, which I love. And they've just been. I talked to, I think I talked to Hakeem about this earlier, but I was like, you know, he's like, man, what, you know, what are they doing? That's just absolutely crushing it. And I was like, every single time I give them a piece of feedback or a piece of advice, they take that and they implement it immediately.
Right.
And like, we were talking about their client journey the other day. It's like they just take that, implement it instantaneously. I think that's what makes people really successful.
You know, when before they closed their first big deal with us, they were about to like, uproot all their ads and you were like, no, wait it out. Yep.
Wait a day. Yep. And then he ended up closing like 72K the next day. I love that story, man. I love it. It's such a good story. And I think, like, a lot of people, they're slow, you know what I mean? And like, not slow as far as, like, Their, their brain capacity, but more so slow in the fact that, like, when someone tells them to do something like, yeah, you know, I'll get that done next week, it's like, no, you need to get that done today. And the people who are crushing it and scaling and growing their business, like, there has to be, like, a certain level of, like, speed and a certain level of, like, hype and a certain level of, like, urgency to the actions.
Right?
Because if you're trying to scale to 50k a month and you normally do 50k in a year, you basically have to take everything you did in a year and compress it into a month. Right. Or have better systems so you can compress that time.
Right.
If you want to do 100k in a month, you got to take. And you do 100k in a year. You got to take all the problems and things that you're doing, you know, from a year and compress it into a month. And I think for some people, they're like, oh, my God, like, my problems are getting bigger and these things are getting bigger. It's like, yeah, you're compressing a year's worth of time and projects into one month. And that you do that by hiring more people. You do that by hiring more staff. Getting leverage, Right? But I think sometimes people, they see a problem come up and they're like, you know what? I'll do that next week. And it's like, dude, you're not going to scale. Like, you have to be quick about it. You know what I mean?
Yep.
Yeah. And I think a lot of times, like, even with decision making, people are like, you know what? I'll make the decision, you know, next week or whatever. It's like sometimes you and I are faced with the decisions in the business where we're like, we have to make a decision like in the next hour or like in the next 10 minutes. It's like, I can't wait till the.
End of the week.
And there's been multiple times Rosie said.
I think it was this morning or something. You said, like, something to the effect of, like, by time, you have all the information to, like, you know, make the perfect quote, unquote decision. It's probably too late.
Yeah, you can't wait for the perfect. You can't wait for the perfect time or to have all the information because, like, you said, it is too late. It's like, you have to make a decision. This is what I think is hard about running a business. Sometimes you have to make a decision based on incomplete data. Right. And like, you're never going to have all of the information in front of you. You have to make decisions based on what you have in front of you and then make those decisions and make the best shot. And sometimes those decisions are going to work out, and sometimes they're not, and that's just the reality of the situation. But not making a decision is a decision in and of itself as well, because you're choosing to stall. Right. And I think I see this with a lot of inexperienced business owners where they're like, they just choose to stall and they think that's not a decision when in reality it 100% is a decision, you know?
Yep. And you may never get all the information that you're looking for to make the decision.
Yeah, yeah, exactly. I know. I see a bunch of you guys on here. Drop some comments down below. What do you. What do you have questions around? What do you guys need help with? How can we help? What are the big bottlenecks for your business right now? And drop a comment down below. Let us know what those things are. Otherwise we're just going to keep rambling and going on and on. And we want to customize this training to you guys and how we can help you guys. So. But yeah, the decision making is a big part of it, and I think the willingness to take risks is a really big part of it as well. Right. Because if you're going to be a business owner, you have to take risks. Right. You have to change things up. You got to try new things. And the people who are scared of that risk typically just don't grow. Right. They stay in the same position and they don't grow from there. It's like Max and Engage are a perfect example. It's like they have to take a percentage of the profit that they make every month doing 50, 60k a month right now, and basically reinvest that back into ads to get more clients to get to 70k a month, 80 grand a month, 100k. 100k a month.
Right.
200K a month. They have to take that money and reinvest it back in. And I think sometimes when people hit a certain level, they're like, you know what? I'm good, I'm good. I'm not going to make any more money. And then they just kind of plateau out from there. You know what I mean?
Yep.
Yeah, exactly.
Or like, if you put out new ads, it could totally flop, but you have to take the bet.
Right. And then I see also some people put out new ads and then they don't work. And they're like, man, it didn't work. It's like, well, how many ads did you test? It's like, I tested two. It's like, okay, well, you have to test, like, multiple versions. Not every single ad's gonna work. And then you take the top winners or people, the ones that are working, and then you make variations of it. Right? I was talking to, like, Matt Stone yesterday. He's crushing it. Already booked two calls from his ads for the medical practices that he's working with in his video business. But, like, he had five ads and three of them didn't work, and two of them booked the calls, so he cut the three that didn't work. And then he's like, how can I make more variations of the one that's already worked? Right? And that's something that we help him with as far as the. The thing, right?
So.
The hiring dating analogy you made, you can't just go on one date and decide, hey, I'm done. I'm not going to do it anymore.
Yeah. And also the thing that I see. And back to speed again. It's like, people will. They will launch ads, and then, like, they won't work, and then they'll take, like, four weeks to shoot new ads. And I'm like, dude, like, you gotta make new ads, like, tomorrow. Like, you gotta. You have to prioritize this. And, like, yeah, you know, I'm. I'm busy. I'm busy on shoots. I'm busy with xyz. It's like, guys, you're always gonna be freaking busy. Like, you got to prioritize this. Or people we talk to, they're like, yeah, I really want to scale my business. But then, you know, when it comes time to actually, like, make the jump and scale their business, they're like, you know, I'm so busy with projects right now, I don't really know. It's like, well, yeah, you're always going to be busy with projects, right? But, like, you can't use that as an excuse because you're going to end up two or three years down the line and be like, oh, still busy with projects. It's like, yeah, but your revenue and the amount of money you've actually been making has not grown. So, like, something is not working there. Right? So Mace says, I've been chatting with Hakeem for about six weeks, getting some finances in order to move forward. I think I'm gonna sign on next week when I have some checks. Land. Yeah, Mace, we love it, dude. I mean, just be ready to put in the work and put in the time is what I would tell you is like be ready to go all in on yourself because this is as much a business journey as like a personal journey. And I think a lot of times people don't realize that. It's like we're gonna change the way you think we're gonna, we're gonna change the way you do things. Like we're going to rewire your entire system and like everybody in, you know, my position, your position, anybody in life is just in the specific position they're in because of the decisions that they make or the way they operate and make decisions, right? So you have to break those beliefs, change the way you do things in order to get different results at the end of the day, right. So how fast can I get up and rolling if I push hard at the start? Three to four weeks. I'd say three to four weeks is our timeline. Now do we have some people who come in and take longer? For sure, but we're going to push, we push our clients to, to hit that three to four week timeline. But typically three to four weeks is typically our, our checklist that we have. We actually build you guys a custom Monday.com checklist that has everything that you need to be doing, working with us in that time, time frame. You just have to get out there and work with us and meet us in the middle and do it essentially. So hopefully that makes sense. Mike Design Works Media at what point or metric should one consider making a new ad? So depends on the KPI, right? So if you're, if you know your cost per lead or cost per call, let's say cost per lead. Let's say your average cost per lead is 50 bucks, right? And then you launch a new ad and this new ad spends 2 to 3x KPI, which would be like 100 to $150. If it spends 2 to 3x KPI and you know you can consistently get a lead at 50 bucks, then it's time to make a new ad. But before then you want to look at what your cost per click and CTR are, right? So like cost per click is going to be like, needs to be between like two and six dollar range, right? And then your CTR needs to be at least above 1%. If you have those metrics and you haven't reached 2 to 3x KPI, we should leave the ads, let them run up to that metric and then decide from there Once they reach that metric, if we need to change or make changes from there. So hopefully that makes sense. What else? Ethan, what topics do you have? I need to take a drink of water, man. Too much.
I know we talked about follow up last week, but something that's been coming up is like stuff before the call. Are we confirming the call, doing triage call, qualifying people? Because sometimes people will get frustrated about calls that they take, but maybe they shouldn't have been on the calendar in the first place.
Let's talk about that. That's a good one. Yeah, I mean if you guys don't already have like a VSL or a pre call video that pre frames the prospect prior to getting on the phone with you, then you're doing a lot of manual work on the sales call that you don't have to do. Right? And like we create videos as video providers. So it's like we should have a video that somebody watches prior to them hopping on a sales call with us. So like, and this is something we teach to our clients is having a vsl, right? So have a five to ten minute video. And we give our full clients the full script for this. If you're not a client, obviously I have to respect our clients and not give you that script. But it's a script that basically goes through what it is that you do, how you're different, conquers any sort of objections or potential objections that the client might have before hopping on the phone with you. So then you can get in front of those objections and not have to tackle all of those in the sales call. You know what I mean?
Yep, exactly.
I was talking to Josh Ankerman, I believe is his last name yesterday, and he was like, man, I really hate sales. And Mike, I think you were on this call as well at Design Works, but I was like, you know what you probably hate? You hate the sales. When someone hops on a call with you and says, sell me on what you do. Like everybody hates that sales. It sucks. It's terrible. So then how do we get in front of that? How do we change that? Well, all we have to do is put a video in front of the call, pre frame them. So then people who are like, sell me on what you do, you say, hey, watch this video prior to the call. And then we can make the actual call, a productive call where we talk about your goals, what you're looking for, how we can help. And then you're not selling on the call, you're closing on the call. And those are two very different things, right?
And having an inbound system versus doing a bunch of outbound.
Drive an ad to a VSL with a scheduler. Someone schedules a call with you, they watch the vsl. They're what we call pre framed, which means they're. You're basically teaching them how to think about what it is that you do prior to them getting on the phone with you. That's what we call pre framing. Right? What you don't want to do is just book random calls with people and then they hop on the phone with you and they're like, what it is? What is it that you do? Like, tell me about your service. How does it work?
Right?
Because then you're just burning all this time that you could have just put into a video. Excuse me. And had them just watch the video prior to the call, right? So it's like we have to think through those things, right? Having an email sequence that goes out prior to the call with objection handling content. Like, what are the top objections you get on sales calls? Take those, put them into videos and then you pepper that in before the call. This is all boring shit, guys. But like this is the stuff that actually makes you money and gets you more closed deals. Like, nobody's doing this. You guys are going to like skip this video. You're not going to listen to me. And then you're going to be like, I'm getting on calls with people. They're unqualified. I'm tired of it.
Right.
I'm tired of having to deal with this. It's like this is the stuff that you have to do, right? And then having like conditional logic on the form, right? The lead form, making sure you're getting quality leads and then pre framing them and teaching them how to think prior to the call. So you get in front of those things. Because easiest way to get in front of like to tackle an objection is to just literally like absolve it before it becomes an objection. You know what I mean?
Yep.
And just little tiny things like is the owner or decision maker coming to the call?
Yeah, you guys are. And like I talked to, I think it was Kursad yesterday on the coaching call. I talked to a lot of people on my coaching call yesterday, but he was like talking to me about this doctor that, that booked a call with him. And the doctor was like, I don't want to hop on another call. Just send me a proposal. And I said, you have to run that call and make him respect you. You say, hey, the way we do things is by hopping on other another call and going through Our proposal and what we do, we don't send proposals. Instead he was like, he's like, yeah, I can send that to you. It's like you can't fall into their frame. You have to tell people how you do business and then how you're going to conduct the call and what that looks like. Right. So you have to, you have to lead people on these calls. You can't be a servant. You have to be like someone that they look up to and someone that they respect. That makes sense.
Yep, 100%.
Mace. Mace, if you've been in our system for six weeks, you should know the types of businesses that we work with. Come on. I'm kidding. I'm giving you a hard time. Service based businesses, lawyers, law firms, medical companies. Any sort of company that typically sells something for a high ticket amount of money, small to medium sized businesses is typically the types of clients that our clients work, work with. So. Yep. Is video the only service that you all help, that you all help clients sell via ads? No, we help them with creative services. We help them with ad services, we help them with running ads for their clients. We help them with a variety. Like anything that's a creative service is something that we can help our clients sell. Essentially what we do at Master Filmmaker. Go ahead, Ethan.
As I said, Scott is graphic design.
Right.
Who does? Scott Thompson? Yeah, yeah, yeah. He does partially. He does graphic design.
Yeah.
It's just any, anything that can be sold over the phone is we help you build that system to get people booking on your calendar and then turning those people into people that show up and showing you the system for getting those people onto your calendar and then actually turning up onto a call. Right. So it doesn't really matter what you sell as long as it's within the creative realm. So hopefully that makes sense. But yeah, back to the types of clients. Yes, service based businesses. Anybody who sells something for a high ticket amount of money. Mace, maybe if you have any sort of like what sort of businesses are you looking to work with and then I can tell you if that's something that we do or do not do and happy to help there. I see you guys on Instagram as well. We got Nathan, we got Keem, we got Evelyn edits, we got 412, Matt, we got HFX6. What else? Think visual group, one case studio. We got a bunch of you guys. What other questions do we have? Guys? Ethan, what are some things. What was I saying about Crisade? Yeah, it's just taking frame on the actual call and Knowing how to conduct a proper sales call and not being a server but instead being a doctor who's going to prescribe a service. Right. And it really comes down to the quality of lead. Getting them on the phone, getting them pre framed and then pitching them some sort of higher ticket retainer based offer that they can then turn into, you can then turn into consistent revenue for the business. Right. And having a lead gen system where people can come in every single day, week and month. Right. So yep, that's a big, that's the big point there. Let me see here. Check my comments.
Cool.
What other questions do we have? I'm gonna go through some stuff I got on the coaching call. I'm just pulling up my notes here. Anything that comes to mind for you, Ethan.
Another pre call was a big one.
Pre call, pre frame them. Make sure by the time they're hopping on the call they know what it is that you do, how you help them, how you, how your video services actually work. Productize your offer. There's another thing I was talking to Josh about yesterday is like, he's like everything we do is custom. I've always struggled to hire a salesperson. I was like, well yes, because a salesperson's going to struggle to sell what's in your brain. You need to take that, put it into a productized offer, which is something that we help our clients with and then you can then hire a salesperson to get the sales stuff off your plate, you know? Yep. Projects I usually work on are sub 100k budgets with 80% being sub 40k. I'm worried that new clients I will get won't be in that type of range. No, they definitely are. I mean you can look at any of our case studies. We have plenty of six figure case studies. Mike on here, not going to out him too much, but he closed multiple, multiple deals that totaled over six figures in revenue. So it just, it just depends on who you want to go after. Right. So it's 100% doable. It just matters with the type of market, what your packages look like, what your price points are. And that's something that we help our clients actually define throughout the entire process. So hopefully that makes sense. Good question though. Let's see what else, what else, what else? Anything else, Ethan. Pre call sales process consistent legion. Making sure they're pre framed. Trying to think.
A lot of people struggle with, with like sales is like pitching, you know, throughout the call, like we call it solution dropping, you know, and just not asking enough questions to the other person. Which kind of feeds into the, you know, being the doctor.
Yeah, yeah. It's like when someone hops on a call and they're like, hey, what do you do? It's like you need to reframe that, turn that into something else.
Right.
But really, guys, it just comes down to having more quality conversations with people who wanted it, want what you sell. That's it. That's all we're doing. And the people who are closing like Max Engage, that are doing 50, 60, 70k a month, they just have more quality conversations every single month than you do. That's it. Literally all they're doing, like it's. It's nothing secret. They're just having more quality conversations and then turning more of those quality conversations into deals. That's it. That's all they, that's all they're doing. What should I be prepping now to hit the ground running when I jump on with you guys? Nothing. We prep everything with you when you jump in with us. So there's literally nothing you can prep because we start you from ground, ground up. We get everything set up with you on your onboarding. You'd be doing your onboarding with Ethan here and he would be getting everything set up with you. There's nothing you can prep prior. It's just jumping in and then getting our help doing that. So hopefully that makes sense. What else? What other questions? Guys, we got to wrap it up here in just a minute. We have another client call coming up. But what other questions do we have? And we'll answer that in the next couple minutes here. Let's see, let's see, let's see. How many clients have we worked with so far? Dude, let me look. I'm gonna pull the exact number on the master financial sheet. Six. 650. Oh, my God. That's insanity. 650 clients, one to one, Ethan's done. Actually, I think it's more than that because we had people that came in before we started tracking a lot of.
Stuff that's just since 2023.
It's probably closer to 700. Ethan's done 700 onboarding calls. Can you imagine that? I don't even want this.
And then thousands upon thousands of one on ones.
Oh, my God. Dude, can't imagine. That's insane. I. It's safe to say you're the expert, bro. You're the expert more than me.
If you guys want to know how to onboard your clients, hit me up.
How do you onboard a client? Let's talk about it.
Onboard clients. So first thing so like with us, you know, biggest things, you know, kind of go through background, see who they've worked with, you know, different businesses. And then main thing is identify a niche, like which way, what direction do we want to go in? And then also like, is that a direction that you want to go in? Like, hey, I've worked with a lot of dentists, but I absolutely hate it. So I want to pivot. And then next thing from there is we will start working on an offer. And then really the main thing is, you know, going back to past clients too, once we have an offer. But then, yeah, also onboarding call like we were just talking about. We'll get all the Monday set up, get slack channel set up, get you integrated with all the admin side of things. You know, get all your account set up and then be off to the races.
Yeah, well, what, I guess how important is it to do onboarding with clients, would you say? Because I know there was, there was a, I think there was a small stretch when. Why my wedding in Greece. And you, you were obviously there as my best man. Right. It's like we went there and I think there was like a week where we had delay some onboardings. Like how important is it? Do you feel like having a really good onboarding is for any client experience?
Oh, it's a, it's non negotiable because you're just, you know, cutting people loose and did this brand new Monday board you may not have even used Monday before.
Yep.
And they have no idea where to start. Same thing with your, you know, clients too. Like you've got to set a, a schedule, set expectations for everything.
I think the biggest thing is just setting expectations because I think a lot of people are like, they, they onboard a new video client and they're like, cool, that's it. Right. But the client just paid you all this money. They're extremely nervous. They don't know what, what's next. Right. So having a really strong onboarding is one of the biggest things we've seen to getting that client to pay you again later down the line. Right. If you want that client to renew, you need to kick that onboarding meeting off extremely strong. So they're like, okay, great. This is the start of the relationship. These are my expectations. These are your expectations. I understand what I need to be doing. And it's very smooth from there.
Right.
And a lot of people don't map out their client journey, which is one of the things we help our clients with as well is just mapping out like first Thing we do is onboarding, then we do the scripting, then we do this. It's like, what are the steps to your process and how do you actually tackle those things? You know what I mean?
Seeing the roadmap forward, too, it's helpful.
Yeah. Yeah, it's. And a lot of you guys also don't have a roadmap for your clients. And if you want to learn how we do the roadmap, reach out to us, and we can. We can show you a couple things on that. But you have to make sure you have a roadmap and you have a clear cut, like, way of getting these types of clients to the finish line. Right. And I think a lot of people neglect that and they don't really think about that when it comes to the client journey. You know what I mean?
Yep. No. 100%. You got to see the light at the end of the tunnel.
Yeah. Yep. So cool, guys, what other questions you have? Otherwise, we got to jump. We have a client coaching call that we got to jump on, and we'll see you guys in the next one here. We'll give it, like 10 seconds. If there's no more questions, we're going to wrap it up.
See.
Here we go.
The music's coming in. Do you find that clients are dominating a local market or seeing success regionally or nationally?
Both.
So one of our clients, Max, is doing about 50k, 60k a month right now, which I'm going to try to do. I think I'm doing their case study later today or tomorrow. They started in just local. In their local region, and then they started to expand into other states beyond that as they found success in that local region. Right. We've also had clients who just start nationally that crush nationally. As long as the offer can scale to the national level, it's completely fine to go national. It doesn't really matter. The only difference is your tam. So your tam, your total addressable market, is going to be a little bit bigger when you go national versus when you go locally. So that makes sense.
Niche is a factor as well.
Yes. Yeah. Your niche side. So that's something we work with through. Work through with our clients and. And map that out. But both, I'd say. So hopefully that makes sense. Answers your question. Cool. All right, guys, we're going to wrap it up. We'll see you guys in the next one. If you want to learn more about how we can help a master filmmaker, click the link below this video schedule demo with their team. And we would be happy to see if we can possibly help. And we'll see you guys in the next.
My head singing One day you'll be living the dream you'll see I'm feeling like a brand new knee for the very first time I where I'm meant to be I'mma tell everybody I'm feeling like a brand new me.










