Revenue declining?

In this promotional YouTube video, Eric Deeran addresses owners of established video and creative agencies, warning that the rise of AI has fundamentally altered the market. He explains that the boom in demand for video content that existed in 2020‑2021 has faded by 2025‑2026, leading many agencies to experience sharp revenue declines. Deeran argues that simply offering content is no longer viable; agencies must bundle distribution services with their creative work to deliver concrete business outcomes—leads, calls, and sales—for their clients. By providing measurable results, agencies can command higher fees and retain clients long‑term. He concludes with a call‑to‑action, inviting viewers to click a link to a short follow‑up video that details how to implement this distribution‑focused model.










