A short YouTube advice clip (by Eric Deeran) urging video-business owners to stop sending hundreds of customized video pitches and instead create one strong "value video"—a single video pitch that they drive inbound traffic to so prospects will book calls.
Chapters
If you're tired of making hundreds of video pitches, trying to send those out to potential clients to get more clients for your video business, instead of making hundreds of video pitches, just make one video pitch. And we have a specific, what we call a value video video pitch that we drive inbound traffic to to then get clients to book haul with us. And so instead of sending a bunch of customized hundreds of customized video pitches to all these businesses who don't show any sort of intent, instead of doing that, simply make one really good video pitch, which we call a value video, and drive inbound traffic to that value video. So then you can get people booking calls on your calendar.