Eric DeeranOne mission — help agency owners build businesses they actually love running.

The fall of traditional agencies

1 Jul 2026 · 0 min

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In this brief monologue, Eric Deeran warns that agencies which only create video or creative content without handling its distribution will become obsolete by 2026. He argues that future‑successful agencies must deliver measurable results by also managing content distribution. Deeran emphasizes that merely handing over finished videos and wishing clients luck will lead to a “rude awakening.” He concludes with a call‑to‑action, inviting viewers to click a link to a follow‑up video that explains how agencies can start offering distribution‑focused services.

This is the death of video and creative agencies. If all you're doing is providing creative to your clients and you're sending them the videos and saying good luck, you're in for a rude awakening. You see, the agencies that actually succeed going into 2026 are going to be the ones that provide actual results for their clients. So they don't just deliver content, but they also distribute that content to get their clients actual results. If you want to learn how you can start doing that, click the link below. I put together a short video on the next page going over exactly how you can start doing this.