Eric Deeran shares what to say when a prospect wants to cancel a sales call. Send helpful resources if they're busy, propose a shorter meeting framed as practice, and emphasize helping rather than selling. Even a 50/50 shot at closing is worth booking when you're building skills.
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Hey, no worries, aj. Why don't we hop on a call anyways? At the very least, I could give you some helpful resources, and we could come up with a game plan for the future. Would that be cool? Yeah. Oh, yeah. Okay, cool. Because then you just suck all that sales pressure out of it. You put it to the side, and then you genuinely just say, hey, I just want to help you. Like, if it's the right fit, it's great. If it's not, that's great. I can. I have a lot of things I can send you, and after I get to know more about your situation, I'd be happy to, like, send you some more resources if you feel like that's appropriate right now. This is going to depend on how many calls you have in the calendar. If you're packed out day in and day out, you might just say, hey, no, no worries. I'll send you some resources. But if you're still getting the hang of sales, I would say book it anyways because it's good practice, and you have a 5050 shot of closing it a lot of times.
All right, cool. I will. Yeah, I'll send that message because I'm not packed with sales, and I would like to be.
Yep, we'll get there. Everyone needs the reps, dude, until you're doing taking 2,000, 4,000 sales calls, everybody needs the reps.