Eric Deeran explains why improving your craft alone won't grow your client base. Better work matters less than marketing, visibility, and how you position yourself to the right people.
But the problem with being an artist, just like the starving artist mentality, is if you put your art in the forefront and you never focus on business, you're going to be hungry and you're going to starve while you do your art. And so I've been struggling to build my business for many years, focusing on just making beautiful videos, right? And your stuff's beautiful, dude.
