What pricing examples does the speaker use?

Eric DeeranOne mission — help agency owners build businesses they actually love running.

You ATTRACT what you ARE... #shorts

29 Dec 2022 · 0 min

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A short motivational/business advice clip (YouTube #shorts) by Eric Deeran emphasizing that you must invest in yourself before asking others to invest in you. The speaker critiques the belief that a low-cost course (e.g., $200) alone enables charging very high fees, citing examples of charging $10k–$40k as unrealistic without prior self-investment. The core message: personal investment and credibility are prerequisites to commanding high-ticket prices.

Questions this video answers

A "$200" course versus charging "$10,000–$40,000" for services.

Sometimes I think it's funny because people think that they can charge high ticket prices if they're not willing to invest that into themselves. They think some two hundred dollar course is gonna help them charge 10, 20, 30, $40,000, when in reality that's just not the case. You have to be willing to put money into yourself and invest in yourself before you can ever ask anybody else to do that for you.