Transcript excerpt from a YouTube video discussing preparing for a sales call and aligning content with a client’s goals. Two speakers (A and B) discuss an upcoming sales call (likely Wednesday), pricing and a proposed six-month retainer as a fit for the client's objectives, and concerns about approaching the call unprepared.
The CEO wants an ongoing stream of content, which is kind of perfect.
Yep.
So I got a call with them. I think it's going to be Wednesday. I haven't done a sales call yet. I haven't even set up my sales pitch. But I have my, you know, pricing sheet together and I've watched everything that you have about, you know, all the. On the objection.
Yeah.
So I'm learning that I don't have a town yet, so that's kind of where I am. But it could be, you know, I'm pretty sure he would go for a six month retainer which I had priced.
I see 42 here. Yeah. Yep, yep. Perfect.
And that I think that would keep them on track for what his goals are. I don't think he's a tough sell.
Sure.
But I, you know, I don't want to go in that cold.
For sure. Yeah. I don't think, I mean, they're already an existing client, so you probably don't need to sell them as hard as you would a new client. But what is the main goal? Like, what is he looking for with the content that he's going to create with you? Like, what is his end goal?
