Prayag Narula explains how to reset client expectations by being explicit about both money and time upfront. A pattern interrupt stops the usual back-and-forth and gets everyone on the same page before work starts.
Is there a particular tactic that you turn to to set expectations XYZ as possible? I do have, like, pattern interrupt is probably the best way to try to say it. So let's just take us as an example. We're talking about you working with Zen Pilot. Hey, I want to be super clear with you, because this is something that a lot of clients get wrong, and I'm just trying to set the expectation. Like, yes, it seems expensive. This is a $50,000 project that we're talking about doing together, and you're looking at the financial side. What a lot of clients miss is the time investment from their team that's needed as well. Adopt these habits and these processes and, you know, get the most out of this. I want you to go with both eyes wide open in terms of what this will look like. And same thing. Conversely, you know, sometimes that's. Hey, a lot of clients think that they have to do xyz, and actually, here's why that's not important, or here's what we do to make that super easy for you. So it could be very positive or very negative, but I'll often use that. Like, a lot of folks get this wrong. Nobody wants to be in the wrong crowd. We all want to think, oh, no, I'm the person who can pay attention and get to it.
