A single speaker explains how a pod-based agency onboards new clients by keeping one pod at lower capacity and occasionally hiring specialists for specialized work. The strategy prioritizes smooth client transitions and flexible staffing.
How are you assigning new clients to specific pods? We have basically one pod that is always set up to intake new business. They're at, let's say, 60% capacity as a unit. And so what's always been difficult is if you run everybody at 100% or 90% capacity, you're basically just needing to hire in to every piece of new work you get, which when you're very small works fine. And we would stay very close to that business. But right now what we do is we keep one pod effectively lower in capacity. They partner with our business development team and myself in winning new business, and then it creates a really smooth onboarding for that client. There are instances, like you say, if we're working with a super specialized client, we will sometimes hire in a specialist to work on that, to be attached to that work. But most of the time it goes into the pod that has intentional capacity.