Jorge Fuentes walks through adding custom footers to HubSpot marketing emails. You can set up multiple footers to personalize messages for different business locations or units, then select which one to use for each campaign.
Hey, this is Jorge Fuentes from Sidekick Strategies, and today I'm going to walk you through the process of how to add an additional custom footer to your marketing emails. Now, why would you ever want to build an additional custom footer? There may be several reasons. One, you may have a different store for your business, like a different location, a different branch, another franchise, or even a whole other business unit. Or even if you are sending communications on behalf of another business. Any point, you may want to add different custom footers, and that's where knowing how to add them will come in handy. In this video, I'm going to just walk you through how that process looks.
Like and check this out. To create a footer, we're going to go to the gear icon on the top right corner over here where it says Settings. There we go. We'll click that gear icon and on the left side we're going to scroll all the way down to where it says Tools and then marketing and then email. Once in there, we're actually by default going to probably be on the configuration tab and then under the footer tab. Right. And in this footer tab, in this footer section is where we can either edit our current footer or add a new footer. Right, So I will choose to add a footer now and then let's call this, let's go office. Right? I'll call it Psychic Strategies. I'll call this address and then let's do, yeah, let's do Mexico City and let's put that also as a state. And then let's just do a random zip code, country, Mexico, and then a phone number. There we go. We'll just make one up and then hit the create button. And now we're able to have an additional footer that we can choose in our email marketing. So once that is done, we'll go back to marketing. We'll go to email on the navigation bar and then go there. And now if we create a new email, top right, we hit that button and then we'll choose maybe regular for this example. And then I'll choose a random. Yeah, this. Just this basic template so that we don't have to spend too much time building an email. And then in here you can see that this is the default footer right here. So I'm just going to click on it and then on the left side to edit that footer. You'll see that we have this option now. This is the default footer, but you can see that now I'm able to even choose my Mexico office footer, right? And then I'll choose Done, and that'll be pretty much it. So that's how I would add my new footer to my email, and that will basically update our whole communications for just that one email. You can definitely set a default footer without the need to constantly change it. But if this is intended, you can definitely choose between the footers by clicking on it and then just choosing your office location.
And that's pretty much all it takes. Now you're ready to send out email marketing communications via HubSpot and customize your footer according to whichever specific location you want to send it from. And your message will now be further personalized and ready to convert or actually get some engagement. Remember, education is great, but the execution.
Is where it's at.
So go out out there and be the hub hero that your organization needs today.
