This is a YouTube video titled "How to Become a More Effective Innovator" created in December 2024. It features a single speaker discussing strategies for innovation in small businesses, emphasizing the importance of writing down ideas to track and recognize valuable opportunities. The content is instructional and motivational, aimed at helping teams improve their innovation processes.
If you want to innovate faster than your competitors, start writing down your and your team's ideas, even if you can't do them now. By writing down the inspiration that you or your team are having, you're going to be able to recognize patterns for what really is a pain point on your team and what opportunities could be the best move for you to make in the next week, quarter, or month. You can call this area an ideas backlog, an ideas area, an ideas list, whatever you want to call it. This is the place where you put shiny objects and potential things before you decide to actually do them. Here at ProcessDriven, we've surveyed over 600 small businesses and have found out that only 18% of those surveyed actually track the ideas in their business. That means 80% of businesses out there, every good idea they have is probably getting forgotten unless they so happen to have time to work on it that given day. So if you and your team want to get into the top 18% of innovators, just start by writing things down. It's more of an edge than you think.
