This is a YouTube video titled "HubSpot's 'Associations Reporting': A New Way to Slice Your Data" containing a presentation or tutorial from November 14, 2022, explaining new features in HubSpot's report builder that allow users to customize and filter association labels in their reports. The content is a single-speaker explanation focused on product functionality and data reporting enhancements.
Okay, friends, this is a big one. For those of you who are opted into the new associations experience, you can now use your association labels in the report builder. Check this out. This is super cool. Here we are, custom report builder, right? And I'm selecting contacts and companies. Notice tucked away this tiny little link here. We can customize associations. And so do we want all companies or do we want just the ones that someone's a partner or a reseller or it's the primary company. Or you know, you can select as many as you want. Um, and then we're just going to see these ones, right? Or we can remove some if we don't want them here. But this is pretty cool. But then that's not it. That's not it. If we go into the, the report builder itself. Look at this. If we just search for label, you will see companies association label. And you can use this now anywhere you would use a property. So you could use it as a filter, right? If you didn't, if you, if you selected more than you actually want or if you just want to see specific ones, right. You could, you could select specific ones.