This is a YouTube video titled "The smart agency owner approach to partnerships." It features a discussion between two speakers about agency partnerships, focusing on complementary services, referrals, and expertise in Shopify development for creative and complex projects. The conversation highlights the value of collaboration between agencies with different specialties to better serve clients. The content was created on March 20, 2024.
If you think about agency partnerships, what makes a great partner for a Linea?
We love partnering with other agencies where we have maybe complimentary services because like I said, we don't directly do marketing or paid ads or things like that. We're more about the content and the website. So having somebody great to refer people to there is super helpful. I hate to not have an answer. Like if somebody comes and asks me if I can do something and I can't, I want to be able to refer them to somebody awesome. And then it turns out a lot of marketing agencies or branding agencies maybe don't have a really great Shopify developer that solve a lot of complex problems. So we have seen. Oh my gosh, we've worked on over 700 projects at this point. I counted out our Dropbox folders recently. We have a lot of experience solving tricky problems in Shopify and doing things that it doesn't seem like you could do with Shopify, especially for creative and crafty shops who have some unique need where it doesn't work out of the box. So we love to be people's go to Shopify team as well.
