Guillaume BlackPropTech Leader | "Deals are made, not found" | Helping investors find motivated sellers & close profitable deals

In property, ‘we can complete before Christmas’ works like magic, sellers want closure before th

15 Nov 2025 · 0 min

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Guillaume Black explains why telling sellers you can complete before Christmas works as a sales tactic. Sellers want closure before the new year and fear their sale dragging into January, making them more likely to accept offers that promise year-end completion.

The sellers will say yes faster when you talk about completing before Christmas, because they never thought their sales will take that long and drag them all the way into this time of the year in the first place. And the days are getting shorter. They realize that they are going to miss out on the sale on their property this year. Usually the penny drops at that time and something happens. They don't want to carry the sale into the new year, and so this is a really good time for them to. If they want to move on, they'll be receptive to an offer that says that you do a deal before Christmas.