Remarkable People Behind the Podcast: How to Be a Better Communicator

Sam.

Good morning. Guy Kawasaki. I am in Santa Cruz, California, and I wanted to welcome to the Remarkable People podcast show, today's guest. This is a Wednesday because every Wednesday we have a new episode. Today's guest is Patty Sanchez and she's a big wheel over at Duarte. And Duarte is this consultancy in Silicon Valley that makes good speakers great and great speakers remarkable. And they work with people like Apple and Nike. And trust me that a lot of what you see from the Apple events because of Duarte's expertise. I wonder if I wasn't supposed to say that I violated.

That's interesting. Well, you know, there's, by the way, there's a ton of great stuff, and I mentioned that in our last, our last live was that if you're a speaker or you do online presentations or anything, there's so much good stuff on here because nobody's really talking about how to present. You know, virtually everybody says it sucks and everybody hates it. She gave a great, a bunch of points of why she liked it, why we should embrace it, and how to move forward. So there's tons of great stuff on this episode.

Yeah, yeah, she, she. I'm sorry. Now let me just quickly say you take the floor, Peg. I mean, she has a book out that is about how to rock virtual talks. And you know, let's just face it, more people talk virtually now than in real life. So duh, of course you should get that book.

Right. I think this is going to be, you know, I think about my kids and we were lucky enough that they got a great education on how to speak and do public speaking. They had to do a thesis for their senior year and some stuff like that. And I see how now in college they're way ahead of people who are just petrified to speak in front of people. And so I think this is going to be a skill that's going to have to be taught in the educational system because it's just going to be more and more. This is just the way of life. This is the way it's going to have to be. So it's really good.

I had to take speech in my senior year when I lived in Michigan. That was a class. Every senior had to take it. And I remember doing, doing that and my class for some, I think everybody else took it. I moved there my senior year and I think most of the people in the class were like, younger and I was older and I had like the perspective. It was like the end of the school year. It was like the end of my, you Know, like all that kind of stuff. So my speech was like, very like. And I'm gonna miss all these things. And I had all these, like, burnouts in my class. And we're like, what the heck? And I was like, shut up. And I got like notes in my thing, like, don't be sarcastic to the people in the audience. And I was like, oh, well.

You in drama or something?

Yes, I was in drama. Yep, still there. And Duck was in drama also. I think that is like one of the best things. My kids all were in speech and. Or in dance and theater. And it just gives you like a great. Like, I've never been nervous in an interview or to go meet people or I'm always like, I think maybe when we went to go meet Arianna Huffington, I was maybe a little bit nervous, but I was fine. I like piped up with ideas and stuff.

I'm nervous right now.

So I think theater is a great thing because it does help you be comfortable speaking with people. I think it is a detriment to you if you are a person who just freezes and can't speak. Speak. And all of your job now is on camera. Like, there's got to be people who are. It's torture for them to do.

This is. This is just another example of, you know, what schooling teaches is not related to what you need in real life. Right? So imagine all the people out there who are just sweating through calculus classes because they're going to use calculus every day for the rest of their life, but they're not going to talk or communicate. So, yeah, focus on calculus. I mean, it just makes very little sense to me.

So that brings up something I never. I don't think I know the answer to. Like when what I know. I don't know the answer. Just no. But for. For Guy, it's like, when did. When was your, like, first speech or where did you learn how to speak publicly? Because you give so many speeches a year. Do you remember your first speech and were you nervous?

I don't remember. I did not have anything in high school about that. I had nothing in college. And then I worked for Steve Jobs, so it was totally intimidating when know work for the best speaker in the world ever and then what, you're going to go give a talk? Holy shit. So I cannot remember, but I know I was paid for it.

Well, I mean, I mean, did it like. Like, did you. I mean, like, that would have probably nervous like you got people associate you with Steve Jobs and you're supposed to be a really good speaker too.

Did. I mean, people did not associate me with.

Well, I mean, now they do, but. I mean. But what? But was it. I mean, that would be intimidating me. It's like I've got to live up to that. Did you spend like months preparing or just like I'm gonna wing it?

I definitely did not wing it in my early days. I definitely practiced and rehearsed and studied and wrote stuff out word for word. I, you know, when I gave high school commencement speeches, I literally had things written word for word and I printed out in 14 point type and I had speaker notes and everything. I haven't printed out notes or anything in a couple decades or so. I mean, it's just, at some point it just becomes natural. It really is natural for me at this point.

Gotcha. So right.

Right before you begin, the fast decline becomes natural.

So all of you who are watching.

You'Re an introvert though, I think naturally. Do you think you're an introvert? Yeah. So it's interesting because you can be successful as a speaker, as an introvert or an extrovert. So.

Yeah, it doesn't matter.

Yeah, yeah.

You just need to learn how to fake it.

And also it's just overcoming that fear because it is just like a mental, like, just like the fear of being in front of people. And you know, I've done it in so many different places, you know, like I've been in so many shows and you know, bad things happen, good things happen, you know, there's all kinds of stuff and I lived through all of it. So it's like, oh, it's fine. You know, I've been done. I think I've talked around the show before, but I've done presentations where the, all the slide stuff totally died. And I had to do it all live as a workshop.

I was there. I remember that.

You know, you just gotta just go with the flow. That's the thing.

Before Campbell, oh, you could tell she was so mad because they couldn't get her slides working. And she's like, okay, we'll just go.

I just kept going though.

I mean, what was this social media.

Marketing that was at Social Media Marketing World? Actually, I think you came in at the end of that one guy and I was just like. But you didn't know. I didn't have any slides or anything. I just kept going.

This is Michael Selzner production in San Diego those days.

Yep, yep.

Do they still have that thing?

Yeah, they're doing it next year or one out February or something.

Too bad. We're not qualified to speak at it.

I think we've all spoken there a lot, by the way.

Yes.

So, gosh, I don't even know what to say now. So the icebreaker for today is what is your most important communication?

The thing I remember most about social media marketing. Marketing worlds, Peg, is that tomahawk steak at Roy's. Oh, remember that steak? That steak had a name. That steak had its own WI Fi.

It was so good.

Oh, that was a steak.

You want to know? It was even better. The dessert that they made that had the little Hawaiian donuts with three dipping sauces.

Oh.

Which is a Hawaiian thing. I just had never had that before.

Who did we charge that dinner to? Canva or LinkedIn, I think.

Did they comp that for us?

Oh, well, Yeah, I was BFFs or I am BFFs with Roy. That me.

I think that one was.

I think that's good to be Guy.

So, yeah, personal dinner. That wasn't a Canva dinner, but we have had Canva dinners.

So if you want to, you know, be at the level where you get your meals comped at Roy's, make sure you listen to this episode@remarkablepeople.com because Patty Sanchez will help you become a better speaker. There's no. If you want to be a better speaker, you've got to listen to this episode. You can find it@remarkablepeople.com or you can actually go and just hold up your smart device right to the screen. Here, take a picture of this QR code. Or just tap the QR code and it'll take you right to a place. And we would love it if you guys would leave us a rating and review, because that really does help out.

And don't forget our community.

Yeah. A shout out, though, to the person that we were with, which was Neen's Guy, who's a great. Yeah, she's from Hawaii and she connected with Guy, and she's amazing. And they were at Social Media Marketing World learning how to do things for clients in Hawaii. And like, people that are great communicators that you meet in. In person. You just don't forget that, like, when they make an impression on you.

We're.

We're friends, but she does comment on a lot of things on Facebook and LinkedIn. So shout out to you if you're here.

Very cool.

Friends to this day. And, you know, we have. We finally got sick renting bikes or not having bikes in Hawaii. So we bought bikes and we leave them at her house. And I Mean e bikes, not, you know, not just beaters. So.

No. Well, that's why she's not here. She's out on your bike.

She's taking a spin on guys bike.

So I put an apple tag on her on my bike. I know exactly where she is.

So guys. So guys, most important communication tool is the air tags, I guess, to track people. But what. What is the most important communication tool? So Peg, for this question, did you mean like, like software tool? Like, like keynote, what canva could be different things.

I don't know. I mean, it was just talking about like, how are you communicating with people? So it could be a tool like email or texting or something like that. Your phone?

IPhone 13, baby.

So I actually miss old phones, though. Like, speaking of folks, I actually just miss a landline, like a. That you pick up and you dial, and then you just have a dial tone people and it has. And then you leave your house and it stays there.

That's true.

So you got a bag phone for your.

Your. We just. We just moved. And one of the hardest things to figure out is how do you, you know, what does the thing at the gate call if you don't have a landline?

Oh, yeah.

I still haven't figured what to do. So, you know, because what did you.

Do with your old house? Did you have a landline?

Well, I thought they had a cellular backup.

Well, I. I really don't know because if you think about it, if. If you don't have a landline, does the gate thing have something to call on? And if it's a cell phone, what happens if you're, you know, with Peg in. In Chile and, you know, FedEx is at your door? I.

You know what I would do, Guy? I would go in the kitchen and look in the drawer next to the refrigerator for the little book on how to run the gate. If those people are amazing, somewhere you in the pantry or the kitchen will be.

I'm sure there's a cellular backup. There's got to be. Because, I mean, even my little. My little alarm on my office here has it. Like when the power goes out, it switches to cellular.

Really?

Yeah.

Yeah. But the thing is, like, Guy's point is, if you have your phone and you're out, you don't want the call for the gate.

So that's an important communication tool for guys. So if you have the answer of a thing that you can remote control, your gate Guy would like to know. But most important communication tool. I was going deeper into this. I thought, like, I was Thinking like storytelling is in communication, that's the best way to get.

We talk about that.

Yeah.

I have to say that this episode is the most practical and tactical episode of 102 episodes that we've had. It's just at that level of. So, you know, it's at that level of speaking tips. What color should your background be? You know, should you be standing or sitting, you know, all this kind of stuff, how much of your body should you show, etc. Etc.

Green screens.

Yeah, green screen. Whether you should have a green screen, a virtual background, not a virtual background. And then, so if you had, if you listen to this one and then Cody Keenan, who used to be Barack Obama's speechwriter, you'd have speaking nailed by listening to the Remarkable People podcast.

And Erica Dewan.

Erica Dewan. Yes, yes, we have.

We have. Great. I mean, communication is just a skill that you can. Everybody needs it. Everybody needs to be able to communicate well. So if you're somebody who's more introverted and you're not comfortable with like, you know, speaking and things, then you need to be able to do present in a different way. So you have more, you know, create a great canva presentation and then, and that is a different skill too, because then you're, you're visually communicating. So that's, that's another part of your presentation. You know, you're doing the speaking, but also what you put in your presentation, you know, you're not putting all your text in there. You're, you know, creating some visuals to tell the story. So you put a picture up to give, you know, you put a picture of your puppy up and then you tell the story about the day you got your puppy. And, you know, it gives a little bit of a. You know, either it could be funny, it could be serious, but it kind of helps the story along, but it doesn't take away from the punchline. So there's a lot of skills in visually creating a presentation as well.

Yeah, I agree. So we had talked about this before and we teased it, but we didn't tell them how to get there. We want to make sure that you guys one way to learn is by networking. And we have that at Remarkable People Community. And you can find that at remarkable bit ly forward slash Remarkable People circle. It is case sensitive, so make sure.

I still can't believe that we'll make.

A QR code soon. There'll be a QR code.

And last week you said you'd do it for today. This week.

No, didn't happen.

Didn't happen.

I did say that last.

Go look. Go look. She said.

She did say that.

But you said that.

I said it would. I said it will be. I said it will be there in a few weeks if you go back and listen.

Yeah, time flies. It feels like just a few minutes since we did the list.

I know, I know it does.

But it's a great place. There's going to be a lot of cool stuff that happens in there where it's all for you, the community. And there's going to be.

It's free. Yeah, it's. It's open, it's free.

No advertising.

App, no advertising, no algorithm. Mark Zuckerberg's not involved unless he comes in to. To join us and talk about meta. The metaverse.

This is Guy's verse. We should have named it Guy Verse.

You don't want to be tied with.

That meta Kawasaki or something. Yeah, but, yeah, make sure you guys go there to Remarkable People Circle. But make sure you. Seriously, this is one. You know, I just. I've forwarded it to some of my friends who are speakers because I think it's that important, especially the virtual aspect about what her book's about. Being able to. You know, there's just so much stuff that you. You have to think about now, especially engaging your audience and how she talked about even how to get. And engage with the camera. I mean, that's so important.

Take me off camera. I'm gonna type in without capitalization. See where the hell that link goes.

I don't know if I can take it.

Probably just broken will be my guess.

Yes.

Hi, everybody.

So why don't you want to see him typing?

Just join us in our community and we're going to do things like maybe ask me anythings. There's going to be just like conversations around each podcast. We'll share the live shows, all kinds.

Of stuff and maybe even special editions of things like the. That you only get inside of the community. Like.

Right.

We won't have. We won't. Yeah, we won't put like the maybe some of the ask me anythings anywhere else but there. And so you can only there exclusively exclusive access to Guy.

And also sometimes we ask like upcoming guests. Guy will ask if you have any questions for them or ideas for shows, things like that.

Yeah. So remarkable. People circle all. It's. It is case sensitive. What you see on the screen is what you need to enter. Guy is actually testing this out right now because it's that important.

Something is wrong because I typed it the way you Put it on the screen and it goes to search results.

Well, I'll put a link in the comments.

And it may be that because you're already a member, who knows, it may.

Give you Bit Ly.

Bit Ly.

Remarkable People Circle.

Is there supposed to be a dot com on there, Jeff? No. Bit Ly.

Bit Ly. No. And it should work.

Okay, well, anyway, so thank you guys for tuning in. Guy is going to be checking Google. Jeff is going to be stopping.

Right.

But make sure you. Yeah, yeah, check this one out. And also make sure you guys go to Remarkable People if you have not listened to that. And also you can just, you know, take a. A little hold up your little, your device and, and touch the QR code and it'll take you right to where you need to go. I don't know what I'm saying.

Something is wrong with that link. So.

But we'd love for you guys to leave. You leave us a rating member.

We have tons of new members. It's growing every day.

Yes, they're joining.

And so it's a little test. If you're not smart enough to figure out our incorrect link, you can't be in the community.

I'm wondering if it's because you're already there and it's doing something weird.

I'm typing Bit Ly. Capital R. Remarkable. Capital P, people. Capital C. Circle. That's right.

Maybe it's down. Maybe bitly down right now. We'll figure it out and this will work next week. By next week.

Talk to you about it next week.

Right. Thanks, guys, so much for watching. Go to remarkablepeople. Com check out this week's podcast, and we'll see you guys next time.

Bye.