Remarkable People Behind the Podcast: The Art of the Podcast

Transcript of a live Remarkable People podcast episode (hosts: Guy Kawasaki, Jeff C., Peg Fitzpatrick) featuring guest Adam Curry. The episode mixes nostalgia about MTV (launch details and iconic early videos), Adam Curry’s role as a podcast pioneer, and practical podcasting advice (recording kit, workflows, hosting and monetization). The hosts solicit audience interaction, promote subscribing/reviews, and preview upcoming guests (e.g., Dr. Lena Wen).
Questions this video answers
August 1, 1981.
"Video Kill the Radio Star".
Guy Kawasaki, Jeff C., Peg Fitzpatrick.
Adam Curry.
Rodecaster (hardware), Sony camera (video), Heil XLR mic (audio), Squadcast (double-ender recording), Descript (editing), Simplecast (hosting).
Chapters
Foreign.
Good morning, everybody. I'm Guy Kawasaki. I am in Santa Cruz, California. I am joined by the illustrious rest of podcasting crew, Jeff C. And Peg Fitzpatrick. Jeff is in Texas and Peg Fitzpatrick is in New Hampshire. Live free or die state. So we are happy to announce another remarkable podcast. This guest is Adam Curry. Adam is one of the old time VJs of MTV, but I think the, the essence of this episode is more about him as a pioneer and early adopter, including websites, obviously MTV websites, podcasting, cyber currency, all the good stuff. And he is quite a character. So what'd you guys think of him?
Well, I was at MTV fan, so shout out to all you Gen X people. Leave us a comment below if you watched MTV too. But. So I was very interested in hearing his MTV stories, but also just the fact that he's such a pioneer in so many different areas of tech and, and kind of like what kind of advantage does that give you when you're like an early blogger, early on social media, early things? It's a really cool place to be, I think. If you were Adam.
Right.
Jeff, what'd you think?
Well, see, I've been following him mostly for his podcasting stuff, so. And we'll get into it later. But it's. He was at like podcast movement when I was there, I think the first year. And he's, he's just, he's big in, in that world. And so I even remember a couple years ago he had this thing he was trying to kickstart with, which was this like, podcast player, which pretty much is the Rodecaster pro that guy and I both use. This is supposed to be all in one kind of thing. And he was trying to get that off the ground. It was kind of ahead of its time, but yeah, I remember all that stuff. So I know him. And one of the questions I know we'll talk about is mtv, but I knew him more for that. I mean, I saw him with the big hair on mtv, but I knew him more from the podcasting stuff.
Are you saying that you're younger than.
Peg and I. I would never ever say that out loud at all.
He is. He wasn't on the table.
I know I don't look it, but yeah.
Wait, so before we go too, too far, we want everybody to pick up. We're assuming a lot of you are watching this on a computer, so we want you to all grab your iPhone and get the camera out, or not out, but running. And now we're going to put up a QR code. So there so get your camera out or running and put it on that. Don't take a picture of it. Just put that in the field of view, and you will magically be taken to the Remarkable People podcast. And because we want you to subscribe.
And if you're watching.
Also, before we go too far into, like, our actual questions and more things, it was guys before birthday. So as a birthday present to him. Happy birthday, Guy.
Thank you. When Was his birthday?
39. Again, I think you're aging. So everybody say happy birthday to Guy. And also make sure you leave him a rating, because that will be the best birthday present. That's what he wants.
That's.
And if you're watching on a mobile device, do a screen capture, and then you can go into your mobile app and click on the picture, and it should take you there, too. So if you're watching.
What. Say that again. You take.
If you're watching a mobile, you do a screen capture on your iPhone, and then you can go in and click on that picture, and it should take you to that website.
No way.
I think that works. I'm pretty sure.
All right, let us know in the comments. Somebody test Jeff's theory.
Wait, that doesn't make sense. How can that work? That's just a dumb screenshot. How would it know where to go?
Because Apple's amazing. I'm pretty sure. I think I've done that before.
I call bullshit. I want to see if that works.
Somebody prove who's right. Jeff or Guy.
Okay, here, I'm going to try.
I would trust the guy who worked at Apple, but you never know. I think that.
Okay, put it back up there. Put it back up there.
I think that is. It's a big improvement that they changed it from having to go to a QR reader. So you just open your camera and. And point it. But I feel like people don't really know how to use that yet. I'm always like, where's my QR reader? And I'm like, oh, yeah, open the phone.
Okay, Jeff, there is no freaking way. I took a picture, and I think.
You open it in photos, and I think you can go and tap on that QR code and it'll take you there. I thought that worked, but I may just let me know in the comments if. How wrong I am. Yes. So he says, save picture and search with lens. So I think that's lens. I think. Yeah. So on Android, you use Google lens, and I think Apple has something similar. Thanks, Hessel, for that. I'm pretty sure. So test it Out. Let's see who. Who wins this one. But I swear that that's because I've heard people say that before on shows, and I just think it works now I. Now look at me be wrong.
So either I bet it.
I think it's just a dumb. Maybe you have to buy a second iPhone just to subscribe to our podcast. Screenshot one on your first iPhone. Then you get your second iPhone and you open up the camera. Or you can. Oh, yeah.
But anyway, either way, use this and go give us a rating review. And you could review and say how wrong I was. But more we would like to review on the podcast. So it should work.
Right now we're, like, figuring out technology. It's amazing.
So anyway, we'll see if I'm right or wrong. But here's our icebreaker of the day. We broke the ice way, like five minutes ago. But did you have MTV when it first came out? Oh, yeah, guy, did you.
Oh, yeah.
Were you working at Apple then already?
I think I was working at Apple in 1983. So when did MTV start?
87. No, wait, when? With the very start of it.
1980, I think.
Huh.
I was in high school.
But did you have it. Did you have MTV when it first came out?
It started. When did MTV start?
1980, I think.
August 1, 1981.
Oh.
So I was in college. I did. That was a big deal. It was. It was a big deal. When it came out. If you had cable and you had mtv, everybody would come to your house to watch mtv because it was so cool.
Yeah.
And I don't know why, but we actually had it. It was an actual cool thing at my house.
So I did not. We had three channels. Growing up in Kansas, I did not. I had to go to a friend's house to watch mtv. So they did have a thing at the local bowling alley. Not local. It was in Topeka, Kansas, that I would go. They had rock and bowl, and you could go bowling and watch MTV at the monitors. It was late at night, a thing.
They had for the kids, things that we used to do back in the day. Bowling, roller skating, and mtv and have big hair. So, yeah, when MTV came out, it was very cool. And you could also. It's almost like a precursor to YouTube. You know, they did videos, and now all the video previews go on, like Vimeo or YouTube, which is interesting.
Didn't. Didn't Adam really burst the bubble for you when he said, you know, it's kind of like they just sort of watch the video and then Comment that I thought, you know, everybody's there in studio and everything is like all put together and staged and it's not. It wasn't.
I think that's kind of how the radio works. And so that they just segued that over to tv. And also it was cable. Like, it was, you know, this is when cable was very low budget. Very, very low budget. So it's not like now where, you know, Netflix and Amazon and all these Hulu are throwing millions of dollars out there. This was like low budget.
You mean, you mean when you hear a song on radio, the musician actually isn't in the studio performing.
Magically out of the box. So, but back to. So I thought in this podcast there is if. So if you grew up in the 80s and you watched MTV or like me, you had to go over to a friend's house and watched mtv. I mean, there's a lot of behind the scenes stuff. Like, I was just talking about, you know, they, they, they kind of faked it. And Adam's like, the way he talked about it and the attitude. I mean, it started out really like bootstrapped, almost talking about. But then he goes in as. As the podcast keeps going, and he talks about meeting all these things and events and what they had to do when Michael Jackson, the deals they had to make for mentioning things and all this crazy stuff. So there's a lot of this kind of inside baseball stuff if you go, you know, behind the scenes stuff that's really, really cool that Adam talks about.
One of the cool things that I found when I was researching the show was that Adam. Well, when mtv, they were so broke and they were so out of money and they had to come up with a way. And this was before actually Adam was there. They had to come up with a way to keep the station going. And so somebody came up with this campaign to do that. I want my mtv, which is legendary marketing campaign grassroots. And they were like, they were like, who can we get to do this? Who would be really cool? And they were like, we need Mick Jagger. So the MTV executives met, got a meeting with Mick Jagger. They're in this meeting. They're like, we have this great idea and we just need to record you filming some promos saying like, I want my mtv. And he was like. And yeah, Mick Jagger was like. He was all into it. And he was like, how much money do you have? And they had no money. So the executive pulled out a dollar. He was like, this is all we have. And Jagger was so impressed with his chutzpah that he said, I'll do it. And then they got all these other famous people to do it and it. And then from that, if you're not familiar. Familiar with what happened, they got all their viewers to call their cable stations and saying, I want MTV on my cable station. So it literally kept the station alive, this grassroots campaign. So it's really cool. That doesn't happen very often where you can just like, change the trajectory of something, especially without money behind it. But they really got people to call in, so it's. It's really cool. Adam wasn't there for that piece of it, but he does tell lots of great stories, just about behind the scenes and the people that. I mean, he got to meet all the biggest rock stars of the day.
Which is some of the ones. So there's almost two sections to the. The podcast. There's almost like he's talking about his MTV years. And then Guy went into podcasting, which is his. He's got some really interesting ideas about podcasting. That. That was really interesting to hear how he's. What. He's doing some stuff that I didn't. I didn't even know about. So there's like two sections. So make sure you go to remarkablepeople.com and listen to that, and also make sure you leave a rating and review, because we would love that. But, Peg, since you had MTV and everybody came over your house to watch it, do you remember the first video that you saw on mtv?
The first video ever played was Video Kill the Radio Star.
That was the first one. But did you remember the one you. Is that the first one you saw? I mean, I remember exactly.
I watched it right from the beginning. I saw it from like the. To the little MTV flag coming up. I was on it.
You mean the moon. The moon shot the little.
The little MTV moon. And that when I. I mean, it was a big deal. And it was in the summer, by the way. It was August, so what else was I doing?
So, Guy, do you remember this video you saw?
I don't remember anything before yesterday.
Yeah, I mean, the thing about it is there was. There was only enough videos. They didn't have enough videos. It was 24 hours, and they only had like, what was it, 300 videos or something. So they just repeated. They repeated over, like, they played two to each video, got played twice a day or something like that to fill the 24 hours. So I remember the one that I remember being on all the time was Love Plus One. It was like these guys with these xylophones it was so. It was so weird. The 80s music was so. I mean, so many iconic videos. What videos do you guys remember being outstanding?
Like, just so Carrie says, this is great. Thriller was hers. I remember that was. That was a big deal.
That was a huge event. And that was. There was, like, promos for a week before that. Oh, Herbie Hawk.
Those. I love the intro. Outro animations. Andrew says. Yeah, those were really cool. Almost stop motion. Some of them were. I remember they were. And they were really, really strange. The first one I remember. I remember was Lionel Richie's hello. Where he's, like, modeling that. He's like, there's the modeling. The blind guys modeling, like, the face and the clay. That's the only thing I can remember.
Definitely. A lot later.
Was it later? Yeah, that was me, though. So I did. See, I told you I was. I never watched it until. Oh, Nazee. Hey, Nazeem. How are you doing? The English beat. Yeah. So I love my mtd. A one to one is a classic. Yes.
And early. Early Madonna.
Oh, yeah. Yes.
So any of this.
Yeah. So Guy remembers nothing about MTV videos. I don't remember much. Peg watched 24 7. Yeah. That was her life.
We should have asked John M. Chu what he remembers of mtv.
He was pretty. He was too busy reading Apple. He was reading Apple magazines.
But he may have watched them just because a lot of. A lot of famous Hollywood directors started out doing videos, by the way, like John Lasseter.
And didn't John Chu. Didn't he do music videos, too?
Well, he's in a group. A dance group. Yeah. Oh, yeah. Never say Never concerts.
Yeah. But he also made his own YouTube videos. Boy George. So innovative. Yes. George Michael was up there on my face. I love George Michael. But I was like, that was my. You know, I used to, you know, dress like Jazz. Easy Top. I mean, Jeff. Yeah, but it was. It was cool because it was the first time you kind of had access to rock music. She was 12.
Yeah.
Yeah. It's cool. And then. Yeah, this is.
This is so. I remember this. When it came out, I didn't watch it, like, really, because I, once again, did not have it, but did. How often did you watch Real World?
I watched. I watched Real World. That was the first reality TV show. So it was a big deal. And it was like these kids that got put in this apartment in New York City. So it was a big deal because. And, well. And it kind of was the kiss of death for mtv. If you listen to the podcast, Adam talks more about that, too. And how changing the programming made a big deal. Big change in mtv. But the reality TV shows, Real World was so cool, and I was, like, obsessed with it. I watched all of it.
So, Guy, do you watch reality TV shows now? Do you have any?
No.
I don't even know what you watched. I don't even.
My life is a reality TV show. I don't watch anybody else's.
That's right.
Watch any anymore. I don't. But the. The, like, Real World, when it was new, was very cool. Mike, what did you watch? I'm sure Mike was a mtv.
He was probably. Yeah. Hip hop, underground. That was. Yeah. But yeah, so I. I still don't watch much. I watched Survivor when it first came out.
Oh, I loved Survivor too, but that was.
I don't watch anymore. Do you watch it? I watch cooking shows. I mean, is that reality tv? I don't know.
British baking.
Yeah.
I love the British Bake Off. Great British Bake Off. Rich found this. I. I like his new show where he goes to people's houses. Another former guest. We should have him on again because he's got his new show out where he's traveling around America going to people's houses, and they're cooking, like, their ethnic. Their, like family favorites and stuff. It's very cool.
I should invite him. I'll make him spam musubi.
You know what? I would love to see you guys on this. You and Andrew Zimmerman come on this show, and I would. And just you and him talk. That's all it needs to be.
Andrew Zimmern is very cool.
I bet you he would do it.
So we still got people chiming in on their favorite MTVs.
Was a great one.
That was a good.
That was. That was the one that had the writing, the drawing, and it turned into the images.
Yeah, we are going to. But.
So, Peg, guess what? My Smart News tab just updated.
Get out of here.
Yeah.
I don't know if I believe you.
Okay. It updated.
Oh, yes, it did. Finally.
Devo.
Devo is also cool.
Yeah. So we've got. Also. So here's another question.
Nobody said Janet Jackson yet. Janet Jackson was amazing with Rhythm Nation. We are apart. Eventually I'm gonna sing.
She's gonna start singing. She's gonna break into song. So the first part was mtv. And then Guide transitioned during this. The. The podcast interview to Adam because his podcasting. Because he is like. They call him the podfather. So other than this podcast, Remarkable People at Remarkable people. Com. What are your favorite podcasts? Hey, I know. I'm asking you because I know you don't have any probably, do you? Other than this one.
I don't, I don't.
Wait, wait, don't tell me.
Wait, wait, don't tell me. I do not listen to NPR podcast. I am the worst person to ask. I, I, I'm an auditory learner. No, not an, I'm a visual learner. I'm a visual person. So listening to a podcast is not my jam. And sometimes I try, but then I just, I check out other people's to see what they have going on. Video Kill the radio star.
That's right. Oh, look at this. My mom dated the lead singer of Devo when they were at Kent State. Wow, some deep cuts right there.
Yeah, that's a lot going on Kent State and Devo all in one thing.
Okay, so here's some podcasts. Favorite podcast, Terry says. Mark Marin, very, very popular one guy. What are your, what is yours? Other than this one, do you listen to other podcasts?
Well, you know the problem. Well, revisionist history. Wait, wait, don't tell me the moth. But my problem with podcasts is that I don't drive that much. And so when you don't drive, when do you listen to your podcast? Because when I'm, you know, at home, I'm editing my own podcasts so that Peg is not pissed off. So.
Hey, hey, we gotta stay on schedule.
That's right.
Someone's gotta keep you guys in line and that's me. So you're welcome everybody who likes to listen to a podcast every Wednesday.
So in like three hours, I'm gonna interview Dr. Lena Wen. She's the CNN medical expert. So if between now and the next three hours, you have a burning question for Dr. Lena Wen, send it in right now. You can use my email guy Kawasakimail. But she used to be the medical. No, it's pronounced Lena according to her bio. Okay, so, so yeah, Lena Wen. And she was the medical director, or I don't know if that's the exact term of Baltimore, but now she's just this kick ass person. She's just, I'm going to ask her some really blunt questions about. Okay, so here, here's a good question for everybody. I think that my first question to her will be, are we in the golden age of stupidity? What do you think?
That's an article I just read in the, it was at the Atlantic or something.
Yes, that's why, that's how I got it. But yeah, yeah, because I think we are in the golden age. Of stupidity.
It's a great article. Yes. Yes.
So, Jack, what's your. What podcast do you listen to? You avoided your own question.
I did so. And I would love to hear more people ask. I mean, answer that question. What is your favorite podcast? Because I always love new ones to listen to. So I have standard ones. I. I walk for an hour every morning so I have time to listen to podcasts, which I really like. So I listened. I love Radiolab. I just love the way they do their sound design and they. I always feel smarter after I listen to it. I listen to. I really like Business wars from wondering. I like. They have some really good. They're about 20 minutes, 30 minutes, but they're like, you know, Nike versus Adidas, you know, Netscape versus Microsoft. I mean, they have all these different stories, and the way they do their sound editing is really, really cool. So I like business awards. And then for fun, I listened to. And I started listening to it just because he does community so well. It's WDW Radio with Lou Mungello. And I just started. I just really like it because it makes me happy because he interviews, like, imagineers from Disney, and they're super creative people. And it's just really, really cool because I like Disney stuff. So, I mean, it's. It's really. It's fun to listen to. So those are the ones that I listen to.
True crime podcasts are super popular. Both my girls are obsessed with true true crime podcast. And there's even a new show that just launched yesterday with Steve Martin.
Yes.
Martin Short. And Selena Gomez. Yeah. On Hulu. And it's about them. They're all true crime podcasters and listeners. And somebody gets murdered in their building, and then they try to solve it because they. They're all true crime.
And Selena Gomez likes it, like in real life. I mean, she really loves the one. The only one I've listened to really.
Is the millennial thing. The millennials love the true crap. I don't know why.
It all started with cereal, and I really liked cereal when it came out. That was a really good one.
You know, think about the free Britney. That whole movement started with a podcast, too.
Yep.
Put the QR code back.
All right, so for people. For people who want to subscribe to this podcast and leave a rating review, make sure you go and click on this. I mean, take a picture of this. Use your QR code reader. Takes you right to Apple.
Don't take a picture of it. That ain't gonna work. Just open up your camera and Put your camera on it.
Yeah. If you're listening to it, watching this online on your phone. Sorry. So this is cool over on YouTube, remarkable people from sting 782 says remarkable people is the first. The first podcast that they've listened to. So that's really cool. Yeah. So thank you, Jim. You get extra points for my podcast. I thank you for doing that. So I have to bring him up. Yeah. So see, that's some other podcasts. The. The work in sports. Interesting. I haven't looked at that one. I'll have to find that.
I used to listen to pro bloggers too.
Yes.
Darren Rouse, pro blocker.
Yep. Let's see. Let's see the High Existence podcast. I don't. Haven't heard that one. So interesting.
So do we have any new reviews? I gotta go look.
And I went.
We had some.
So while we're looking for new reviews, here's another question. Have you ever star thought about starting a podcast? Are you guys on the fence on starting a podcast is something you want to do and if so, if you were going to start your own podcast, what it would. What would it be? What would it be?
I would not start a podcast.
Right. Why not, Pig? You'd be great at it.
So I don't think I have. It would be a singing podcast.
Yeah. So. And Guy, you might want to tell people, like when you. What you use for when you do your podcast, like your steps that you use.
Oh, God, I don't know if people really want to know. So I. I obviously do a lot of research and I open up a Google Doc and I put all the questions in there right before I interview. I export the Google Doc as a PDF and put it on my remarkable tablet. So I'm working on a tablet during the interview. The interview itself, I use a Rodecaster and a Sony camera and a Heil XLR mic. And the software that's hosting it is Squadcast. The beauty of Squadcast is that it's a double ender, which means that there's local recordings of me and the guest as opposed to through the Internet, like Zoom or Skype. So there's two local recordings, those two local recordings get uploaded and then I upload them to Descript to do my editing. After I'm done with editing, Jeff takes over and removes the mistakes I made and add sound. Then we give it to Peg and she performs the marketing magic.
So there's a couple of questions. So Jonathan asked, what's the essential kit for podcasts? I'd say a good microphone and then you're gonna have to host it somewhere which we use. Simplecast is where we host everything for us once it's done. And that's what distributes it out through the. To Apple and Google and Spotify and all those different places. So you pretty much just need a good, A good microphone, a way to record it. You can do that on your computer or on like a little handheld, one of those handheld recorders. And then you need a place to put the files, which we like. Simplecast, which there's a. There's a ton of different podcasting platforms, but simplecast is what we use.
So I mean, people really should learn about the script because if you're gonna do any editing, it is the easiest way to edit a podcast.
It is.
And video.
Yeah, I use it for my. Because I do a video podcast. Mine's video based and then I use that to edit as well. So Ian says he's gonna start one in the near future. Ian, what are you gonna start it on? What will your podcast be about.
60 minutes?
This one's just finished writing the script of the podcast intro. It's going to be a history related podcast. Very cool. History podcasts are very, very popular as well.
I should look around. My girls keep telling me I haven't found the right podcast and that's why I'm not like obsessed.
Have you listened to Radiolab? Because I think you'd like it. No, you wouldn't like it?
No, I haven't listened to it.
Maybe because you're inside the sausage factory for this podcast. You don't want to know how the other sausages sound.
Well, I do listen just for that. Just to like to see how people put their ads in and their sound and things like that. But I guess I just probably put on marketing ones and I'm. I don't know, I can't listen to them when I'm working because when there's people talking, I can't write something. So. Yeah, I think that's part of it.
I listen to it on my mower too. I got. That's the other place was where I listen to.
On your what?
I have my tractor on my mower. I have a big. I have these big ear protecting things and I got the ones that I can actually. They're Bluetooth so I can listen to stuff. Yeah.
Is it a Caterpillar or a deer or one of those?
I have a Kubota, but now I tractor.
You gone Japanese?
Yeah, so it's.
There's Japanese tractors allowed in Texas.
They Are a lot of people like Kubotas? Yeah. And we also, I also have a, like a big snapper, zero turn radius for the front yard.
So you, you are our target market. You live in Texas and you have a tractor and a mower. You, you are the target market.
I am the target. Because we, we need remarkable people everywhere. Everybody needs remarkable people. So by the way, go to remarkablepeople.com and listen to this. This let us know what you think of Adam Curry because we're not going to spoil it. But he has some really interesting out of the box thinking on podcasts, on how to monetize podcasts, where podcasts are going in the future. And he is kind of an innovator now. We'll see. Kind of, yeah, but it's really interesting.
So I thought one interesting thing without spoiling a whole bunch of his great stories. But one interesting thing that he talked about was how his wife who worked in the nonprofit world told him if you don't ask for monetizing, you know, for people to support you, then no one will support you. So he, they're big on, you know, on the ask of saying like, hey, if you want to support us, you know, buy us a coffee, click on this link to the. Because otherwise, you know, people, it's not sustainable to just expect that podcasting are free or blogs are free or you know, we all wanted, you know, we meaning people on the Internet expect a lot of stuff to be free. But you do have to support people, you know, whether they have ads or just like a little donation box or something, which I think a lot of the social platforms are adding now. Twitter has their little tip jar. I think Instagram, Instagram has a feature on the lives where you can make a donation, you know, and YouTube has that too. Right Jeff? Where you can.
Yeah, yeah.
Twitch has something like that. So I think that in TikTok, I think they have that too.
The thing too that's rolled out recently is the subscription based podcasts. Like Apple's done it, Spotify's done it. The thing a lot of podcast creators are using is they'll say for a commercial, free or extra episodes, you subscribe to my podcast. And, and that's a big thing that a lot of people are start rolling out right now. Like the business wars that I mentioned earlier, this by Wondry, they advertise that if you want to hear it commercial free and get it a week early, you can subscribe. So.
And you think that works? You think people are willing? How much does it cost?
I Don't know what they, they charge, but it's. But so I pay for like I pay for YouTube Premium to skip the ads because I watch YouTube all the time and to me it's worth it that I don't have to do it. And so if I was listening to podcasts all the time and ads bothered me, I might do it for my favorite podcast.
I thought I had ads free Hulu. And then they stuck the commercials back in and I was like, what the heck, Hulu? Why do I have commercials? I paid for no commercials.
So remarkable people. I'm there on it. Thank you. So thank you, Carrie.
Thank you, Karen. Going there, I, I think that some of my incredibly well integrated remarkable tablet ads in the Remarkable People podcast is one of the best things about the podcast.
They have found that studies that when you do organic, kind of like it's very organic. The way you, you talk about mine.
Is like organic, non gmo, you name it.
But those do perform better. And when you can just be very organic about your ad and, and if the host does the, the host reads the ad, it does a lot better for the, for the ad. Read a couple things here. Chris Stone. Hey Chris. Descript rocks. Agree. It's magical. It really is. Chris has and Jim have a great. I don't listen to the podcast. They have a podcast, but I watched their show which the podcast is based on, called Dealcasters. It's over on Amazon Live, which is really, really good. So yeah, the script is amazing. So let's see here some more.
Maybe, maybe he can get on my bandwagon. So if you're a Descript user, I want you to request one change. So this is. We're going to go deep into a hole right now, the Descript hole. So Descript allows you to edit text in order to edit audio. And there are two views of the text. One is the conversation, which the tracks are together. Another is where they show you separate tracks. And the reason why separate tracks are useful is because if somebody steps over the other person, like laughing on the other person's talk, then you can remove the laughter so that nobody's stepping on each other. But that's a completely different view. But the problem is that the combined view where you can remove and ignore audio isn't reflected in the separate view. So sometimes you think, oh, did I, did I ignore or did I remove? That time when the guy said. And you can't remember because you removed it in one view, but you still hear it in the other view. And I have had Major, major requests that there should be only one view and. Or at least the two views should be the same. I mean, imagine if you were using Microsoft Word. Microsoft Word has multiple views, right? The HTML view, the draft view, the document view, and stuff. So imagine if you make an editing change in one Microsoft Word view and it's not reflected in the other Microsoft Word views, and you're wondering, did I remove that Word or not? I mean, it's like, I don't understand that. So I want you, all you Descript users to say, everything has to be what you see is what you get. There you go.
So I requested that they would lock Guy out of the multitrack view so he would not mess with it anymore because it was hard for me. So ignore all that. Especially if it's Guy. I was like, just lock him out.
Just lock him out. I bet Terry Gross and Malcolm Gladwell aren't in the script removing uhs and ums.
They probably are not.
They probably, probably are not. That's why I'm different from them.
That's right.
So maybe you don't need to. Maybe you want to be like Terry Gross.
Oh, this is behind the scenes really bad right now. We're getting so. So Jonathan says you'd like to start a podcast on the topic of retail excellence. That's interesting.
Yeah, very cool. That's a changing, changing world too. So I think that would be very interesting because retail has changed. So.
Warby Parker.
Yeah, so I think we. Did we get all the questions, Peg. Let me see. What is your. What would your podcast be about? We've talked about that. Ian has given us a breakdown of his. Let's see, let's. Where was it? So the plan is to be part of three local school districts. Whoa, look at this. In Southern California. Apply our training to hundreds of teachers and thousands of children at once. We teach all Renaissance training and using technology. Show the data, old ways we grow, work through our hands. There are quite a few of entertainment, I mean, educational teacher kind of based podcasts that I've seen out there. So very, very cool.
That's cool. Teachers are great at sharing knowledge. There's a lot of great teachers on TikTok that share things like just jokes, but also classroom management, classroom decoration, like how they handle things. So that's cool. And there's a lot of teachers obviously on Pinterest, but that's cool that there's a podcast for teachers.
What I would love to know too is how many because. So it's really interesting. One of my favorite like researchers, Edison Research has a thing called Share of Ear where they talk about where people are listening and consuming podcasts and where they're getting information. And according to them, Spotify is becoming neck and neck with Apple. Also that YouTube is a place where people are consuming podcasts, but there's no way to track it. You can't. There's doesn't show up on downloads because people are going there and watching those videos. So how many of you actually consume like long form content like a podcast on YouTube? Because I think that would be really interesting to find out too, because right now we are not putting our podcast there, which I think we might want to start doing because we tried that.
We did.
Didn't we try it? And nobody listened.
Jeff found some new research though. He's thinking maybe there's a research in it because I don't know, I didn't think so either, but I mean there weren't. And then also like Jeff just said, it's like if, you know, if it doesn't count towards downloads, does it count? Like if a, if a person listens to a podcast in the woods with YouTube, does it count?
Right?
Is it, does it just matter that people listen to it or does it matter if we show the downloads? The whole process of revolution reporting and, and being able to see where people are listening and like not knowing how many people are actually subscribed. I find a lot of the analytics of podcasting frustrating, personally.
Yeah, yeah.
So we've, we've already got people saying that they listen and consume stuff. He's over at YouTube, so yeah, so watching there. And Chris says he uses filled filler word remover for ums in description. He doesn't use it in his audio editor. I was unaware for the separate views. I'll request it though. Don't, Chris, come on. I thought you're my friend. Don't do it. I asked. Make my life harder.
So.
Yeah, Chris says audio podcast reporting is hot garbage. Yes, it's very, very. It is hard to get. Apple has one recording this.
Because it's Apple or what?
Well, it's just there's no real good standard and they're trying to standardize it because of ads. That's probably gonna happen, but it's still, it's still all over and like there was a big hiccup in Apple not very long ago and that threw everything off. And so it's really hard when you're trying to monetize your podcast, you know, giving those people accurate views. I mean, accurate for, for that for the ad spend. So it's tough. So. All right, anything else that we didn't. So Adam Curry, go to remarkable people.com if you're interested in putting the QR code up. Okay, I'll do that. There we go.
I don't know how much easier we can make it than that.
Well, no, but we'd love for you guys. Did we have any reviews we needed to read? We didn't ever finish? No. Okay.
We read the last one.
I'm telling you, reviews are broken. It cannot be that no one is reviewing. Yeah, yeah. The last one was two weeks ago.
So I noticed on my podcast that a lot of people are listening through different apps like Overcast and so it may. People may. It's. Apple was the big player when they first came out so it was easier to leave a rating and review there. But you know, some of these other ones it may, you know, where are you consuming your podcast at? What do you have a favorite app? Are you doing it all in Apple? We've had some people say it was YouTube. So like Jonathan says 15 to 20 minutes is my YouTube limit. So a lot of people have.
I actually love, I share the simple cast link a lot because it's a great page landing page for the podcast. You can see the transcripts there. You can subscribe very easily there. You can do. I don't think you can leave a review though. But for a mobile click it's a great place to go.
Yeah, but here you can leave a review. So make sure you guys go do that.
Until, until reviews and all that gets cleaned out, we'll just assume we're doing a great job.
We've declared victory. Podcasting is ours.
So we declared it. So who do we have coming up? So this, this week, Adam Curry, make sure you go Remarkable people dot com. Check that out next week. We've already asked you wanted questions Dr.
Lena Wen, who has a very interesting backstory. I'm going to go look at guys questions but I had some that I would ask her. So she's. She has a very interesting background as a first generation immigrant to the country. So. And she's so successful. So it's a very. Yeah, it's a great story. I think her story is going to be a great story.
You know, I have to say that it is a great story. Not unlike some other guests we've had. But right now my questions focus on Covid because there's so many questions about COVID that.
But if you look at it from the perspective of like who she Is. And then I think it's even more bold and brave of her to take all these public health challenges head on.
Where.
Maybe. Because from her background, you know, I. I just feel like that's a big. That's a great move.
So Andrew S. Says, ask about the. I think he's pandemic over the next nine years. So.
Yeah.
What's gonna. Yeah, that'll be interesting. Nine years.
Public health is a very serious issue that we haven't had to think that much about.
Yeah.
Well, now we do. Now.
Now it's all we think about.
Yeah.
So who's after her? Do we have Ugly?
Yes. We have Juliet Funt.
Oh, yeah, she's good. Yeah, I just finished her.
Yeah. Who heard her dad. Not to spoil it, but her dad was on Candid Camera. If you're of Guy's generation, you would remember Candid Camera.
That's a slow burn right there.
Did you. Did you see my suggestion in the descript file to.
I did put in a little.
Yeah, and you put it in.
We're working on it. I got to see if it's. If it's totally legal, but we're working on it.
It is legal. It's. Well, first of all, his daughter's not going to sue us.
Yeah. But whoever owns that company might. I'm just. I'm just doing due diligence. Yeah.
Yeah. So we have, you know, without even spoiling alert anything, we have a paleontologist coming up. We have one of the world's leading experts in public health in America. We have other interesting authors, which I find always interesting. We have somebody. We have a lot of people. Our list of upcoming guests is outstanding.
Just think of it NPR without the pledge drive.
Yeah, here's. Here's another. So.
Favorite tagline.
It's not my favorite tagline.
It's so Armando says Tim Ferriss is great, but two hours is complicated. So what's the limit of a podcast that you listen to? Our.
Our Tim Ferriss episode is two hours.
No, no, no, no, no. Tim goes for a long time sometimes.
Oh, I see. I see. I see.
Seth Rogen goes like three hours, I think. Who's got three hours to commit to listening? What else? I mean, you would have to be, what, not working at all and just sitting. That's a long drive podcast.
Yeah. So I would, like. What's the limit? So I listen to, like, some of them are long, and I'll listen. I'll listen to them multiple times. You know, during. You know, I mean, I'll.
I would say I would be a shorter podcast person.
Well, you just got to get a mower with wider blades so you don't have to be out there.
You're mocking me now, but I know you're going to have to start doing the same thing pretty soon.
I got a guy that does mine.
Yeah, your husband. That's your guy, isn't it?
Yeah, yeah, yeah. But he got the kind. He got the kind that has, like, the dual drive.
That's what mine is. That's what mine is. Yeah.
And there's, like. I definitely would flip it because we have, like, hill. I would be like, for sure would flip it if you got the kind where you could just, like, steer it. I maybe would have been able to figure it out.
Now, now, you know, 90 minutes, we're.
Gonna be on the hit list for the Protect the Grass society, where they're against cutting grass.
Under an hour and a half. I think the thing is, if it's interesting, people will listen. I think that's what we see here is people do like an hour and over. So if it's a great topic and you have a great host, like, by the way, you know, it's interesting.
Not to mention that it's really well edited.
That's right.
No, I'm just saying, you know what the thing about you guys is, if a conversation is going great, you continue it. If it. If you were done, then you would be done. Like, some people, maybe they do the same thing with a blog post or a book. They just keep writing and putting in stuff that's unnecessary. And I think our podcast is, like, they're good questions. Yeah, it's all like, you know, yeah, solid.
I was born to podcasts.
Even before there was podcasts.
He was ready. Yeah, yeah. So technology is there.
I will appear.
So we have got. We have some great podcasts coming up at Remarkable, Remarkable. People calm. So you want to make sure that you go, here, take. You know, and right now, just lift up your phone, you know, get. Get it, and click over to it. Subscribe to it right now so you don't miss any of these great episodes that we have coming up.
And we have Follow It.
Right? And we have a ton. Yes, right. Follow It. There's tons of stuff in the back catalog that are amazing. One of my favorite is still the one with the humor. Seriously. The Bag Ladonis and Jennifer Acker. Yeah, those are awkward. Those are some of my favorite ones there. And, you know, Andrew Zimmern was a. There's a lot of. There's a lot of good ones back there. So you can need to go back.
My legacy. My legacy.
Yeah, this guy's legacy. So don't let him down. Go check it out@remarkable people.com.
At this point, we have even. We have, like, groups together. You know, there's like, the writers, there's the entrepreneurs, there's the.
So we've done that. I mean, where, where do people. Is it on a website where it's organized like that? Or how do we do that?
I mean, you could. If you searched by keyword, they would come up that way. Because I put them in as keywords.
But should we organize them?
No, I'm going to keep them in the order so we can.
We could package them in some way like that, maybe for sharing or something. Maybe.
But there are many times, seriously, there are many times that I want to send an entrepreneur to, you know, Woz and Kara golden and Susie Batiz and Bob cialdini. There's like 10 podcasts, 10 episodes that any entrepreneurship Stephen Blank should listen to. Right. So wouldn't it be nice if we. We could just say, all right, so, you know, go to this. We'll group them. Like, if you are a parent, listen to these. If you're an entrepreneur, listen to these. If you're a cook, listen to these. Couldn't we do that?
You can put them all on a page.
Keywords. They have keywords.
So if you're adding makes people search.
Yeah, but if you. But if it's at the bottom. So if you clicked on entrepreneurship, all the other entrepreneurships would come up. All the other, like, writers.
That's not a link that I can send people to. Right. I want to send people to all the entrepreneurs.
It is a link. If you search, then it's the link at the top.
Yeah. And then that link, you could make a bitly link out of that and you could just send that to them, you know, right there.
So we're sure that this. We're just like, now the sausage makers are discussing how to make sausage in front of the sausage eaters.
But, but, but, but Chris has a great point. Podcast creation. You go to Podchaser and do a lot of this stuff as well. And so I do the same thing with. I share a lot with Overcast because they have the same kind of thing. But thanks, Chris, for that. That's a great, great. I forgot all about that. Yeah.
So what is Podchaser?
It's a rectory, I believe.
Is that what you drink after you listen to a podcast?
I need to drink after this episode. Right now. Or maybe I should.
Maybe we should before get a hangover.
Yeah.
Well, another. Another educational session of our live weekly podcast show.
Yeah.
Click clack. Jeff Pagan guy.
It's going people who didn't. Do you guys remember that NPR show? That was a really long term. We listened to that. So many car rides. Yes. So many cars. Those were. Those guys were quintessential Boston.
What about a series of podcasts on entrepreneurship? That was.
You mean of me? I mean me.
Well, some of the most popular ones we have on there are your art of speaking.
Yeah, I guess I could do that.
Yeah.
And then I wouldn't have to edit much because I, you know, I always get it right. I could do that.
But you know, we had a couple out there.
You know what, what. What makes me hesitant to do that is it's so arrogant. It's like, you know, the name of your podcast is Remarkable People and I put myself up there. I mean, I don't know. I. I guess I can wrap my head around.
You can just say that it's a special episode that, you know, because I'm so remarkable. Really people? Really. Well, not. You don't say that. But I mean, I think that people like those are really popular episodes. I mean, we have this data to back. To back it up.
I can spit those out.
So check out Pod Chaser. Yeah. People. People do like the host. I mean.
Okay.
People do like your speeches.
Yeah, that's why I'll do one. The art of podcast editing.
There you go.
It'd be a short episode.
Okay. Okay.
Bye.
Art of surfing. So, yeah, it would be a great. So it would be great for young entrepreneurs. I think that there would be. So go check. If you haven't looked, go back and do that search feature that Peg was talking about the art of. And then all of guys episodes should come up. I think there's three. Three.
Wait, but what site did they search at?
Remarkable People.
Simplecast has the same simplecast. We do keywords on there too.
See.
I'm gonna check podchaser to see if I can create some playlists. If I can create playlists certain from the episodes, that will be cool and then that will create those lists.
Okay. Yeah.
So here we come.
Any other final words of wisdom, Guy? No.
No. I got to get ready for Lena when.
All right, so okay, bye Remarkable people dot com. Go here and we will see you guys next time. Bye, everybody.
Bye.
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