1:00
Jacqueline Snyder shows how to win back customers who haven't bought in 90 days with one short email. Reference their last purchase, offer to hold items, and ask them to reply. Past customers already like you; they're just distracted.
Jacqueline Snyder shows how to win back customers who haven't bought in 90 days with one short email. Reference their last purchase, offer to hold items, and ask them to reply. Past customers already like you; they're just distracted.
This is the move most product entrepreneurs skip, and it's the move that pays the most. I want you to pull the list of customers who have not bought from you in the last 90 days. Open your email platform and write a single short, warm, personal email. Not a sale, not a promo blast, a real email. Something like, I've been thinking about you. We have a few new things in stock. We also still have your favorite, whatever the last thing is that they bought. If you'd like me to set Anything aside for you, just hit reply and then you guys send it. This happens if you're a small list, a big list, if you have people on Instagram, like you have text messages, I don't care what it is. You can do this without a launch, without a sale, without any new product, without a single new customer because your past customers already love you. They just got distracted. The customer's not gone, she's just busy. You are busy, you know that. So you have to remind her. You have to give her a reason. You have to ask. The entrepreneurs who ask get answered.
