Jacqueline Snyder argues that overwhelmed entrepreneurs don't need to do less, they need to change their beliefs about how their business must work. The founder who thinks they must personally hold everything together burns out as the company grows. Updating these operating beliefs to match your current scale is what actually enables sustainable growth.
You don't have a doing too much problem. You have a believing too small problem. Okay, so stay with me. The reason you're holding everything together is because somewhere deep down you believe that's how it has to be, that if you're not there, it'll all fall apart. Those beliefs, they were true at some point when you were just starting out and nobody else could do it like you could, but you've grown past that and your beliefs haven't caught up yet. You're running a business at one altitude with beliefs from a previous one, and that is exhausting. The work right now is not adding more to your plate. The work is updating the operating beliefs that you're currently running on.
