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James Hype recalls finishing "Ferrari" in 2019 as his turning point. He argues that showing up at the studio every day and every night mattered more than talent or equipment. Persistence, not gifts, brings success.

James Hype recalls finishing "Ferrari" in 2019 as his turning point. He argues that showing up at the studio every day and every night mattered more than talent or equipment. Persistence, not gifts, brings success.
Just wanted to come on here to hopefully inspire and motivate some people. In 2019, something happened that changed my life forever. At the time, I felt like I was going around in circles. I was repeating the same tasks every day and not really getting anywhere. I was waking up, going to the studio every morning, staying there late into the night, until one day I put this sample and this track together. And long story short, Ferrari was born. Now, the secret to creating Ferrari was not being the most talented producer in the world, was not having the best studio, having the best equipment. The secret to Ferrari was literally showing up at the studio every day and every night until it just clicked. And there's that drawing of the guy with the pickaxe and he's. He's picking away at the wall and behind the wall is diamonds. And he's really close, but he can't see how close he is. And I feel like that is so true with anything creative, where if you just keep going for one more day, you're going to get to Ferrari. So don't give up today. Don't fucking give up today.