11:14

In this YouTube video, Lesley Pascual‑Bartolo addresses Filipino small‑business owners and home bakers who rely on kataifi (shredded phyllo) to make the popular Dubai Chewy Cookie. She explains that kataifi has become extremely scarce and expensive in the Philippines (≈ ₱2,600 /kg), far more costly than the pistachio spread used in the cookie. She outlines the labor‑intensive process of making homemade kataifi (≈ 5 hours for 1 kg, ingredient cost ≈ ₱74) and then evaluates three readily available substitutes – misua noodles, lumpia wrappers, and panko breadcrumbs – focusing on their crunch texture, flavor impact, and cost. Through side‑by‑side tasting, she finds lumpia wrappers and panko breadcrumbs to be viable alternatives, while misua is too salty and tough. She encourages bakers not to abandon the product because of kataifi shortages, drawing a parallel to how Jollibee succeeded by adapting with banana ketchup during wartime. The video concludes with practical advice to experiment with the suggested substitutes, reassurance that most customers won’t notice the change, and a call to follow for more content.

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