Louis CarterFounder and Chief Executive Officer, Best Practice Institute · Founder and CEO, Best Practice Institute - Most Loved Workplace® | Organizational Psychologist | Creator of AI Workplace Intelligence and Employer Branding Platform

Did you know that AI is killing businesses by 150%?

1 Oct 2025 · 1 min

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1:09

AI panic follows the same pattern as fears about factories, typewriters, and the internet. The speaker argues that real metrics matter more than hype, and points to the Most Loved Workplace certification as proof: certified companies get two to three times more candidate clicks.

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AI is killing businesses by 150%. It's ruining work, life, even killing our dogs. Sometimes cats, mostly dogs, but sounds crazy, right? That's the point. Every breakthrough gets the same attack. It makes work less effective. Factories said to kill productivity. Typewriters slower than handwriting. PCs weaker than mainframes. The internet, headlines claim a 40% drop in output. Even Intel chips, rivals rigged benchmarks to say speed didn't matter. Now it's AI, hallucinations, wasted time, weaker skills, same fear, same playbook. But history proves it's never the noise that wins. It's the benchmarks people trust. And in culture, that's what the Most Loved Workplace certification and badges deliver. Not hype, proof. Certified Most Loved Workplaces see 2 to 3 times more candidate clicks into jobs. Proof beats noise every time. So if you're in HR, TA, or employer branding, don't let fear or comfort stall your growth. Go to mostlovedworkplace.com and apply today.