Louis CarterFounder and Chief Executive Officer, Best Practice Institute · Founder and CEO, Best Practice Institute - Most Loved Workplace® | Organizational Psychologist | Creator of AI Workplace Intelligence and Employer Branding Platform

Louis Carter Method for Leadership and Company Growth

19 Nov 2020 · 2 min

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1:35

In this promotional segment, Louis Carter explains the core premise of his book In Great Company and his coaching methodology for creating peak‑performing leaders. He distinguishes two leadership archetypes: the “go‑do” leader, who follows instructions and asks for clarification, and the “go‑to” leader, who crafts a compelling vision, co‑creates goals with the team, and drives execution with accountability. Carter claims that applying his process yields “hockey‑stick” growth in revenue, sales, profit, and employee and customer loyalty. He illustrates the impact with a client case—Ray Williams, CEO of Springfield Clinic—who, after implementing the principles, nearly doubled the clinic’s revenues. The segment concludes with a call‑to‑action inviting viewers to schedule a free 15‑minute leadership assessment to determine fit for his coaching services.

Chapters

When I wrote the book In Great Company, I set out to identify how to build leaders who are peak performing, well beyond just their normal measures of success. A leader that feels fully empowered and motivated to solve problems, take chances, and move. Basically, they get the job done with no excuses. And my process has been shown to show hockey stick growth with improvements in revenues, sales, profits, employee and customer loyalty. There are two types of leaders: a go-do leader who does the job by constantly asking questions about what they're supposed to do and then just doing what they're told, and a go-to leader who creates a positive vision and goals for the future and entices, co-creates, and follows up with their team to provide solutions, actions, and execution that are aligned to their vision and goals. Do you want to be and have a culture of go-to leaders? Of course you do. I coach my clients in how to lead with execution and accountability, where they and everyone is accountable to their team and themselves, leading a culture where there is no chance for blame and excuses to infiltrate the organization. Let's take my client Ray Williams, CEO of Springfield Clinic. Through my process, the clinic applied these principles, achieved results beyond their own projections, and in the process nearly doubled revenues. So let's schedule a free 15-minute discussion to look at your leadership assessment results together and identify if you are a fit for my coaching services. Just click below to schedule on my calendar and speak with you soon.