Negative comments boost visibility as much as positive ones. The rock band Lands Down's "One Shot" music video hit 35 million YouTube views partly because hate comments drove engagement. Creators shouldn't chase universal approval, just stay resilient while the negativity works for them.
I always love to touch on too. Like the haters are almost as important as, as the people who love you. I always use as an example our Lands Down's video for the song One Shot. If you go through the comments, I mean they're hilarious. I read them every day. I just scrolled for the bad ones because they've. Hilarious. People are very creative. But that level of negativity to that video drives has driven it to, you know, to the tune of 35 million views where it's not all negativity. It has driven it into exposing it to people that have found it and loved it to the point that that song has, you know, incredible streaming numbers, has, you know, 30, 35 million views on a YouTube video. For a rock band is a serious thing for, for, you know, a mid sized rock band for anyone. So for, for anyone. For anyone. So don't. You're not going to please everybody. You're not. Your music is not for everyone. And just because people are leaving hurtful comments or hateful comments doesn't mean that other people don't love what you're doing too. So you know, just like Jim said, like the mindset has to be there so you don't drown yourself in the negativity when there's positive outcomes that come from it too.
