Mark RobergeFounder, Artist Strategy, Make Our Music · Your A&R. Without the Gatekeepers.

Radio Airplay Success: Our Song Got On Rotation! #shorts

12 Feb 2026 · 0 min

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In this short, two speakers reminisce about how their band's song broke into radio rotation thanks to the enthusiastic support of program directors Carrie and John Osborne (also referred to as John Osserman). John would play the track during daytime slots and openly praise it, even disparaging more mainstream acts like Godsmack. The speakers recall hearing their own song on the air while they were working a low‑paying job painting houses and could barely afford lunch, underscoring the stark contrast between their financial struggles and the validation of radio exposure.

And then people called, they're like.
What'S this? And they liked it. So I was like. So then they had. They just put it in rotation.
Carrie was a big supporter, but really John Osborne loved us. And he. Jon Osserman would play the song during the day and literally say shit. Like, I don't know why anybody listens to Godsmack. These guys are so much better. He would talk that kind of shit on the radio and it was kind of like, okay, cool. Like, but I'd be. I'd be at a job with our drummer, painting houses, listening to the radio, hearing our tune on the radio, and like, literally couldn't buy lunch. So, you know. And what happened? She was.
Such an influential program director at that time because they had, like, really a really strong market again. Small World started getting picked up by some other large stations across the US So that was a huge help, you know. Yeah. John Osterlin and Carrie, like, I mean, they really started that whole thing for us.