Treat Your Band Like a Startup Business #shorts
7 Apr 2026 · 0 min
0:15
In this brief YouTube short, Mark Roberge urges musicians to view their band as a startup business. He emphasizes that the band leader should act like the CEO, understanding and implementing the essential organizational elements that allow a company—and thus a band—to succeed. By adopting a business mindset, musicians can better coordinate, manage, and grow their group.
