Marc HaineCEO & Founder | Speaker Curation Specialist, Elite Headline Speakers · Customer & Employee Experience Strategist | Keynote Speaker | TEDx Organizer | Author of Lights! Camera! Action! | Driving leaders to turn operations into jaw-dropping experiences

Experience your Business from the Perspective of your Customer with Marc Haine - Service Expert

6 Mar 2020 · 1 min

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Marc Haine argues that businesses should experience their own service as customers do. Map every touchpoint, analyze what breaks, and fix it. Most companies never actually try their own process from start to finish.

One of the best tips I can give anybody in today's day and age is to go out and experience your business from the perception of your customer. Take a look at all the touchpoints that your customer has to travel through to get to your business. Once you can analyze each and every one of those touchpoints, you're well on your way to be able to make decisions to change them. For the better. For the better.

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