Marc Haine argues organizations waste money chasing trends like AI and wellness apps instead of fixing what actually matters to their people. Define your real problem first, then invest in solutions tailored to your employees, not generic best practices from vendor claims.
counts. So you definitely want to figure out what you want to improve and why that matters at the beginning. And I think there's also this so-called shiny object syndrome that we got so distracted by, whether it's AI or the virtual yoga wellness apps that were going on earlier in the pandemic. Whatever the situation is, really be mindful that Those best practices, I'll put in quotes, may not be applicable at all to your employees because your employees were not in those studies. They were not in those research. And you need to figure out what works for them and then spend your money there. That's probably the biggest one. And because we definitely see a lot of vendors even who sell those programs and apps, right? They say, oh, so-and-so have implemented this. This is when your ears should perk up and ask yourself, What? So, so what?
