Marc Haine presents his Lights! Camera! Action! framework, which starts with organizational values, builds corporate culture, and scripts daily actions to boost team performance and customer loyalty.
My framework of Lights! Camera! Action! can really help you uncover weaknesses in your organization. We start very foundationally. We start with values and we work our way up from values into your corporate culture, defining what is important to your customers, to your stakeholders, to the owners, to the employees. One of the most important processes within Lights! Camera! Action! is the ability to be able to Script the organization. And I don't mean give people all the words. What I'm saying is script the intent of what needs to happen each and every day. Once we do that, then you're well on your way to supporting your team, getting them to perform at a level that you need, and increasing your customer loyalty.
