Mark Given teaches a one-day class on green real estate, arguing it's a lasting trend that agents ignore at their peril. You'll learn to identify green-focused clients, market to them, and help past clients boost home value through upgrades like kitchens and landscaping. Becoming your area's green expert generates referrals and long-term profit.
¡Hola! I'm Mark Given, an international speaker, trainer, and motivator, and I'm a senior CRS instructor. Last year I wrote a class for CRS called Going Green. It's a one-day class. Before I even tell you about it, I gotta tell you that I really believe that green is not just a fad, but it's a trend. If we don't pay attention to it, there'll be other real estate agents in your market that will grab that business and steal it away from you, and then you'll be looking to try to figure out how to catch up. In this class though, we talk about not just what is green, but we talk about your most likely green client. Who are they? How do we capture them? And how do we market to them? You know, that's the real core of the green business is what customers are really interested in. So of course we're gonna talk about current and future green trends, but not just construction, but where we're heading with green and the things that people will be paying attention to. We're also gonna spend some time building a green team, talking about the other businesses or service providers in your area that have an interest in green, or maybe are already focused in greening their business. How do we tie in with them to help their businesses succeed, and we build a referral business with these with these team members. We'll also talk about valuable and relevant green websites, those places that we can go to gather information to share with our clients so that we become the green experts, those trusted advisors. Most of the afternoon we're going to spend in a workshop talking about how to work with past clients that we have sold previously that have homes that maybe not ready to sell right now, but we're going to teach you how to help them green their homes to make them more valuable. We'll talk about bathrooms and kitchens and landscaping and all the different elements in their house so that we can help them make their homes more valuable. And I know some of you might be thinking, well, how do I make business— make money and create a business off that? But when you become the trusted advisor, when those folks are ready to sell their homes or when they have other business associates or friends or relatives that are interested in selling their homes, they're going to come to you because You're the expert. You know, I know we've got concepts in this course that will be relevant and valuable. I'm really excited about coming to your area to share the class, and we hope that you'll come. We hope that you'll, that you'll be willing to give a day of your valuable time, and we want you to bring a friend because I believe that green is a trend, and I think if you get involved in it now, you can build a green business that will be valuable to you long into the future. So come on, sign up, and bring a friend. I look forward to seeing you in class. If you don't know how to sign up, send me an email. Markgiven@yahoo.com, and I'll send you in the right direction. See you there!
Exciting News! Join Me in Nebraska for CRS Designation Courses on Sept 10 & 11!
