Short excerpt from a YouTube video by Mark Simpson giving practical tips to improve property listings by improving readability, visual storytelling, and adding distinguishing elements (floor plans, review images) to attract guests.
Once you've got them onto your listing, go and have a look right now. Or what you currently have at one of your properties. Have you got a big block of text that nobody's going to read? Or is it broken down into lovely little bullet points you're really discussing and talking to your guest profile? Are your first six pictures nice, clear, bright and really tell a story about the property? Could you maybe have on there a floor plan? You maybe have on there an image of a recent review or something like that? Anything that you can do to stand out to make you look better will give you a heads up.
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