This content was created by Mark Simpson. This content was uploaded by Mark Simpson. This is a YouTube video titled "Boost Your Website Engagement and Capture Leads with Email Marketing" created on October 10, 2023, featuring Mark Simpson discussing strategies for capturing customer data using email marketing software like Mailchimp.
So what does that mean? The best thing that you can do is try and capture their data so that you can stay top of mind. The most, easiest, simplest way of doing so is by getting a email marketing software. The one that I recommend is mailchimp M A I L C H I M P and what mailchimp does for free is it gives you the ability to grow your email list and send out emails. And one of the things that I love is that they get view a very easy to create sign up form. So what you do is you go and create the signup form, you grab the little link that they will give you, it's called a hyperlink and you can put it on your website homepage. Now it does look a bit confusing but it's basically of copy and paste. You'll get the first name, you'll get the email address and then once the person gives it to you then that means that they will join your email list.
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