Mark Simpson suggests auditing your inbox for repeated questions, then building a 10-question FAQ page on your website and linking to it in your email signature. This cuts down repetitive emails about things like pet policies or parking, letting customers find answers themselves.
Now, the most important thing that I recommend everybody that you do is I would take some time and I would go through all of your emails, all of your inbox, and go and look for the most frequently asked questions. Now, what we're going to do and I want everybody to do, is to go and create, number one, an FAQ page on your website. An FAQ page on your website can be so powerful. And what I would love for you to do, save it. You can get down 10 questions, put the answers down, and in your email signature, go and put the link to your faq. So this could be some things. This is pre booking. So this could be. Do you accept pets? Do you have parking? X, Y and Z?
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