Derrick Agyiri predicts 2025 will bring a wave of mergers across property management companies, OTAs, and vacation rentals. He expects direct bookings to grow as PM software and companies shift booking volume away from OTAs.
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My prediction for 2025? It's going to be a lot of mass merger. What do I mean by that? Mass merger in the pms, mass measured in the OTA and mass measured in the vacation rental industry, People buying other vacation rental industries and businesses buying other business OTAs and streamlining of these processes. I feel like there's a lot of noise. And as the noise comes out, there's going to be a time where there will be consolidation from property management companies to mom and pop being purchased to all the way to property management software being acquired by OTAs as well. And then direct booking is going to be the biggest next thing, because everybody wants to have a piece of the pie, especially in the property management space. So OTAs might start losing a chunk of their business to the property management software through direct bookings.