A short YouTube video by Mark Simpson advising website owners to keep the booking process on the same domain (on-site booking). He warns that redirecting users to a different domain for bookings undermines trust—especially amid online piracy and scams—and recommends maintaining bookings within the primary site (example: marksimpson.com) to preserve credibility.
So I'll repeat that again. So you've got your diary booking website. Let's just say it's marksimpson.com. you go to marksimpson.com you go for all the things. And that trust factor is there. You've got the trust and all that cool stuff up there, the reviews and whatnot. They hit book now when it takes them to a totally different domain. And the problem with that is that when that happens, the trust factor goes in. A day and age of online piracy and scams, and it was really high in 2020. If you want to keep that trust back to there, you've got to make sure that you're booking and the whole system is done on the same domain. So on site booking.
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