Mark Simpson explains how to design short-term rentals for guests instead of residents. Skip the curtains so sunrise wakes them up. With more supply flooding the market, hosts are losing direct bookings to agents and platforms.
There's, there's things in the hideout that are definitely. You wouldn't put into a normal house. Like you would have curtains, you know, if you were living in that permanently, you wouldn't want to wake up to the sunrise every morning at sort of, you know, 4:30 in the UK in the summer. But obviously people are on holiday and they are, you know, we're giving them that immersive experience. So we very much have done things differently to how you would do it if you were sort of, you know, designing your own home. But people often just feel that they've built it and they will come. And the market definitely there's a lot more supply in there, there's a lot more saturation. So it is harder for hosts and the short term rentals to, you know, to get those direct bookings without having to rely on the agents, the OTAs. So I definitely think if you start with the end experience in mind and design your, the total experience and your property or your short term rental around it, it'll be successful.
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