Mark Simpson shares wins from Boostly Academy members in weeks 4-7 of the 90-day program. Members got direct bookings and inquiries after using email marketing templates. The academy has over 100 members and will pause new enrollments until March.
Day 44
90 days (the "90-day Quick Start Guide to more direct bookings")
Over 100 members
Around March (no new enrollments at time of recording)
44 days we have been running something in the Boostly academy called our 90 day quick start Guide to more direct bookings. And every week I'm coming on to here and I'm going to document and I want to share the wins because even though we are probably in the peak, what is the biggest pandemic ever, hospitality industry being massively affected, there are still wins happening. And all I try and do as a guide is just try and guide hosts through this period, show them tactics that they can implement into their business. And we are now day 44 into 19 this week. On these next couple of weeks, the training that we are focusing on is Facebook ads. So I reached out to a good friend of mine, Tayga, who is an expert when it comes to Facebook ads. He's jumped into the group, he's got videos which now the team are now piling through. And I'm really excited to share this training with everybody over the course of the next couple of weeks because it is so effective and it's really, really good, especially now with who guest hosts can attract, as in business guests and key workers, et cetera. So I'm really looking forward to that. But what I wanted to do on this episode while I've updated is I'm going to share a couple of images of some wins that have been posted in the group over the last couple of weeks. From weeks four to seven, we focused on email marketing and I spoke about this in the last episode. With email marketing, it's really, really easy to get it wrong. And so what we were focusing on and what we were working on was making sure that everybody got the basics in place, got the foundations in place. And then what we did is part of the Boostly Academy. We provided templates that they could copy, paste and send, personalize and send. And these have been working really well. So just overall, email marketing has been some big wins. So we had a nice, lovely gift left here by one booth Academy member, sent out a mail shot to previous guests, just got free bookings on the back of it, which is fantastic. We had Louise finally finished the emails and sent an email shop, resulting in more interest to continue to post on Facebook and add on an offer. Cleaned up the chimp, which is mailchimp, published our new website and a win. They now have inquiries, which is fantastic. Marilyn over in Australia, another free night direct booking for midweek in Australia. Obviously Australia can Australia have absolutely done so well with COVID and the restrictions and whatnot. So they can obviously take guests right now and get in midweek bookings, which is fantastic. Marie here just setting up the template and free to book. Used it straight away and had a book incoming, which is amazing. So things, this is what I love to see. We provide the tactics, the tools and the training and then it's up to then the host to go and put the work in. And once they implement it, the wins come on the back of it. And Cara over there in Ireland or Northern Ireland win got emails, set up and received three good inquiries from the back of them. So this is what I love to see and this is what I love to share and this is what I love to report to everybody is that there are bookings there. I firmly believe that 2021 is going to be going to be massive for hospitality. When restrictions are lowered, there is going to be a massive boom. The most important thing is right now that you are staying top of mind. Boost Lee Academy members are doing that in our 90 day quick start to more direct bookings and there's some that are getting instant wins. There'll be some that just have to work towards it. But the key is not to give up. If you've got this far, then you're doing well. Stick in there, keep social, keep posting. And if you are watching this and you're not part of the Boostly Academy, we're not taking on new enrollments at this point. We will be doing at some point in March. And if you want to find out more, just go to booster.co.uk, sign up to the email list and I will let you know when we're taking a new enrollment. We currently got over 100 members going through this process and I'm really excited to keep sharing these wins and what we're doing every single week. And this will happen every Thursday. So for the next few weeks we're going to be focusing on Facebook ads. So I'm looking forward to showing you what we're doing, how we're doing it, how we're doing it differently from everybody else and how they are bringing in actual inquiries and bookings. Okay, Wherever you are in the world, I hope you're having a great day. Whatever you're doing, please be proactive. It is so important to do this now at a time when you just think I just cannot be asked. Keep doing it. Keep top of mind. And I promise you this work that you're putting in now will be rewarded in spades when restrictions are down and people can travel. Okay, everybody, have a great day. I will be back tomorrow. I'm going to be doing something that I've never done before. I'm going to be doing a weekly report a week in the life of Boostly. Who we're helping, how we're helping. Going to be sharing some wins from the wider world of Boostly, not just the Boostly Academy. That's going to be Friday time wise. Not sure, but please do look out for it. I'll send everybody a little notification when we are going live. Take care everybody.
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