Mark Simpson explains why first impressions matter in the leisure sector. When guests enter a property with a sea view and spotless environment, that initial moment shapes everything that follows.
So when I open the front door and I walk in, that first impression is, I think a really key driver for any. Anybody in the leisure sector is that I arrive, I open it, I walk in, and all of a sudden this. This spotless room opens up with us with a sea view. It opens up to kind of, wow, look at that. And the kitchen is spotless, and there's a fresh smell in the property. And I feel justified that I've chosen the right property for my precious time up.
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