Mark SimpsonHelping short-term rental hosts get the tools, tactics and training to grow direct bookings with confidence

Full Boostly Company Breakdown Interview #shorts

22 Sept 2021 · 1 min

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0:56

Mark Simpson describes Boostly Academy's rapid host growth and how that led the team to offer WordPress website services tailored for short-term rental hosts. They developed a repeatable WordPress website wireframe modeled on major hotel chains and online platforms, scaling to several hundred clients (approaching 700).

Questions this video answers

From five hosts to 300, 400, 500, 600, and close to a thousand hosts (as described sequentially).

Closing in on 700 clients.

Chapters

The Boostly academy went really well. We went from five hosts to 300, 400, 500, 600. It's close to a thousand hosts right now in there. And back of that success, one of the big problems that I saw from hosts and the big pain point was the website, website designers going missing. It's not working. They're having to do it themselves and they don't really know what WordPress is all about or they're just relying on a free one that they got with the property management software. And so we started doing WordPress websites and it worked really well because we just knew what the a, what the guest is looking for and we mimicked what the big chains that are Hilton and Marriott, the Premier are doing and we mimicked as well what the airbnbs and the booking.coms are doing and we basically put that into a WordPress website and we duplicate it and duplicate and duplicate it. We got a website wireframe that works every single time and that's just expanded and grown and now we're closing in on 700 clients.